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  3. Do you remember the surprise announcement of a new social network in Davos this past January?

Do you remember the surprise announcement of a new social network in Davos this past January?

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wsocialblueskyopenwashing
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  • _elena@mastodon.social_ _elena@mastodon.social

    Do you remember the surprise announcement of a new social network in Davos this past January? Something that promised to be the "first" European social network?

    Its name is #WSocial and it's a fork of #Bluesky. Its founders have ties with European politicians - but there is no official involvement by the EU.

    You wouldn't know any of this from media reports because they all rehashed their talking points. So I wrote a post about it, dispelling some myths:

    Link Preview Image
    W Social uncovered: the reality behind the hype

    An article dispelling myths about W Social, the new European platform that aims to rival X: it is a fork of Bluesky that shares many similarities with Eurosky and requires government ID to sign up.

    favicon

    Elena Rossini (blog.elenarossini.com)

    #OpenWashing

    jan@social.dytrych.cloudJ This user is from outside of this forum
    jan@social.dytrych.cloudJ This user is from outside of this forum
    jan@social.dytrych.cloud
    wrote last edited by
    #13

    @_elena great article! What I expect is that many ppl will just go for it! "It's European and screw it that they need my ID." The only issue is that I can theoretically create Bluesky account and still communicate with W social accounts. So what's the point of checking ppl if you can still enter through window if door requires an ID. Also I think Mastodon/Fediverse needs some lobby in EC and European parliament, that's something we can learn from W Chat case.

    1 Reply Last reply
    0
    • _elena@mastodon.social_ _elena@mastodon.social

      @michaelmathy 😂

      michaelmathy@mastodon.onlineM This user is from outside of this forum
      michaelmathy@mastodon.onlineM This user is from outside of this forum
      michaelmathy@mastodon.online
      wrote last edited by
      #14

      @_elena what pissed me off even more is the kind of conversation I heard in a podcast (do not remember which one but a replay from a french radio show) where they said "it is really sad that no social network exists where we can have unfiltered posts and for which the business model is not driven by ads".

      1 Reply Last reply
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      • michaelmathy@mastodon.onlineM michaelmathy@mastodon.online

        @_elena are you sure it is / was a hype ? To be honest, beside you, I never heard about W Social, at least from the people I follow, the news sites in my RSS reader, ...

        marcel@waldvogel.familyM This user is from outside of this forum
        marcel@waldvogel.familyM This user is from outside of this forum
        marcel@waldvogel.family
        wrote last edited by
        #15

        @michaelmathy @_elena
        It swapped over to several peeople around me, at least. But yes, not via RSS 😎

        1 Reply Last reply
        0
        • _elena@mastodon.social_ _elena@mastodon.social

          Regarding my W Social exposé: it was months in the making and I could have written a LOT more, showing additional examples of technical blunders, but I kept it "brief" at 3500 words 😅

          I ran out of characters to tag all the awesome people I mentioned in the piece: @doktorzjivago (thanks for the top notch meme), @tom @mapache and @Em0nM4stodon

          And special thanks to people who volunteered to proof-read a draft and gave me fantastic feedback: @bitzero and @DataKnightmare

          It takes a village ❤️

          bitzero@corteximplant.netB This user is from outside of this forum
          bitzero@corteximplant.netB This user is from outside of this forum
          bitzero@corteximplant.net
          wrote last edited by
          #16
          @_elena @doktorzjivago @tom @mapache @Em0nM4stodon @DataKnightmare

          In this case: it takes some federated villages. Thank to you for the awesome inquiry.
          1 Reply Last reply
          0
          • _elena@mastodon.social_ _elena@mastodon.social

            Regarding my W Social exposé: it was months in the making and I could have written a LOT more, showing additional examples of technical blunders, but I kept it "brief" at 3500 words 😅

            I ran out of characters to tag all the awesome people I mentioned in the piece: @doktorzjivago (thanks for the top notch meme), @tom @mapache and @Em0nM4stodon

            And special thanks to people who volunteered to proof-read a draft and gave me fantastic feedback: @bitzero and @DataKnightmare

            It takes a village ❤️

            castrillo@mastodon.onlineC This user is from outside of this forum
            castrillo@mastodon.onlineC This user is from outside of this forum
            castrillo@mastodon.online
            wrote last edited by
            #17

            @_elena wow, very nice post, Elena! You really nailed it 😆. I think in 2026, it’s pretty hard to sweep things like what you found under the rug. In the EU digital community—like we have on Mastodon—we sniff out things, kind of like opening Pandora’s boxes, much faster 👌

            1 Reply Last reply
            0
            • _elena@mastodon.social_ _elena@mastodon.social

              Do you remember the surprise announcement of a new social network in Davos this past January? Something that promised to be the "first" European social network?

              Its name is #WSocial and it's a fork of #Bluesky. Its founders have ties with European politicians - but there is no official involvement by the EU.

              You wouldn't know any of this from media reports because they all rehashed their talking points. So I wrote a post about it, dispelling some myths:

              Link Preview Image
              W Social uncovered: the reality behind the hype

              An article dispelling myths about W Social, the new European platform that aims to rival X: it is a fork of Bluesky that shares many similarities with Eurosky and requires government ID to sign up.

              favicon

              Elena Rossini (blog.elenarossini.com)

              #OpenWashing

              thecomfortablespotpodcast@mastodon.socialT This user is from outside of this forum
              thecomfortablespotpodcast@mastodon.socialT This user is from outside of this forum
              thecomfortablespotpodcast@mastodon.social
              wrote last edited by
              #18

              @_elena the worst thing about WSocial is that it's criminaly boring.

              1 Reply Last reply
              0
              • _elena@mastodon.social_ This user is from outside of this forum
                _elena@mastodon.social_ This user is from outside of this forum
                _elena@mastodon.social
                wrote last edited by
                #19

                @MrLee someone back in January registered w-social.eu and created a website encouraging people to check out the Fediverse. Sadly it's offline now but you can still see it via the Internet Archive: https://web.archive.org/web/20260122071830/https://w-social.eu/

                1 Reply Last reply
                0
                • _elena@mastodon.social_ _elena@mastodon.social

                  Do you remember the surprise announcement of a new social network in Davos this past January? Something that promised to be the "first" European social network?

                  Its name is #WSocial and it's a fork of #Bluesky. Its founders have ties with European politicians - but there is no official involvement by the EU.

                  You wouldn't know any of this from media reports because they all rehashed their talking points. So I wrote a post about it, dispelling some myths:

                  Link Preview Image
                  W Social uncovered: the reality behind the hype

                  An article dispelling myths about W Social, the new European platform that aims to rival X: it is a fork of Bluesky that shares many similarities with Eurosky and requires government ID to sign up.

                  favicon

                  Elena Rossini (blog.elenarossini.com)

                  #OpenWashing

                  keul@fosstodon.orgK This user is from outside of this forum
                  keul@fosstodon.orgK This user is from outside of this forum
                  keul@fosstodon.org
                  wrote last edited by
                  #20

                  @_elena great spelunking!

                  1 Reply Last reply
                  0
                  • _elena@mastodon.social_ _elena@mastodon.social

                    Do you remember the surprise announcement of a new social network in Davos this past January? Something that promised to be the "first" European social network?

                    Its name is #WSocial and it's a fork of #Bluesky. Its founders have ties with European politicians - but there is no official involvement by the EU.

                    You wouldn't know any of this from media reports because they all rehashed their talking points. So I wrote a post about it, dispelling some myths:

                    Link Preview Image
                    W Social uncovered: the reality behind the hype

                    An article dispelling myths about W Social, the new European platform that aims to rival X: it is a fork of Bluesky that shares many similarities with Eurosky and requires government ID to sign up.

                    favicon

                    Elena Rossini (blog.elenarossini.com)

                    #OpenWashing

                    C This user is from outside of this forum
                    C This user is from outside of this forum
                    chefx@defcon.social
                    wrote last edited by
                    #21

                    @_elena I didn't know W Social was such a dishonest project, good to know. I won't be using it if it requires my id anyways, but I'll also warn my friends.

                    1 Reply Last reply
                    0
                    • _elena@mastodon.social_ _elena@mastodon.social

                      Do you remember the surprise announcement of a new social network in Davos this past January? Something that promised to be the "first" European social network?

                      Its name is #WSocial and it's a fork of #Bluesky. Its founders have ties with European politicians - but there is no official involvement by the EU.

                      You wouldn't know any of this from media reports because they all rehashed their talking points. So I wrote a post about it, dispelling some myths:

                      Link Preview Image
                      W Social uncovered: the reality behind the hype

                      An article dispelling myths about W Social, the new European platform that aims to rival X: it is a fork of Bluesky that shares many similarities with Eurosky and requires government ID to sign up.

                      favicon

                      Elena Rossini (blog.elenarossini.com)

                      #OpenWashing

                      gelbphoenix@social.gelbphoenix.deG This user is from outside of this forum
                      gelbphoenix@social.gelbphoenix.deG This user is from outside of this forum
                      gelbphoenix@social.gelbphoenix.de
                      wrote last edited by
                      #22

                      This is a very good exposé, @_elena. And W Social like this looks like an (un-)intentional attempt to weaken the upcoming European digital sovereignty.

                      _elena@mastodon.social_ 1 Reply Last reply
                      0
                      • _elena@mastodon.social_ _elena@mastodon.social

                        Do you remember the surprise announcement of a new social network in Davos this past January? Something that promised to be the "first" European social network?

                        Its name is #WSocial and it's a fork of #Bluesky. Its founders have ties with European politicians - but there is no official involvement by the EU.

                        You wouldn't know any of this from media reports because they all rehashed their talking points. So I wrote a post about it, dispelling some myths:

                        Link Preview Image
                        W Social uncovered: the reality behind the hype

                        An article dispelling myths about W Social, the new European platform that aims to rival X: it is a fork of Bluesky that shares many similarities with Eurosky and requires government ID to sign up.

                        favicon

                        Elena Rossini (blog.elenarossini.com)

                        #OpenWashing

                        atomictangerine@c.imA This user is from outside of this forum
                        atomictangerine@c.imA This user is from outside of this forum
                        atomictangerine@c.im
                        wrote last edited by
                        #23

                        @_elena Never heard of W Social, but thank you for your critical analysis! What do you think about Eurosky?

                        1 Reply Last reply
                        0
                        • gelbphoenix@social.gelbphoenix.deG gelbphoenix@social.gelbphoenix.de

                          This is a very good exposé, @_elena. And W Social like this looks like an (un-)intentional attempt to weaken the upcoming European digital sovereignty.

                          _elena@mastodon.social_ This user is from outside of this forum
                          _elena@mastodon.social_ This user is from outside of this forum
                          _elena@mastodon.social
                          wrote last edited by
                          #24

                          @gelbphoenix thank you Lina! And I LOVED your post about Bluesky/ATproto and mention it all the time 🙂

                          1 Reply Last reply
                          0
                          • _elena@mastodon.social_ _elena@mastodon.social

                            @michaelmathy

                            Link Preview Image
                            E This user is from outside of this forum
                            E This user is from outside of this forum
                            ee@mastodon.nl
                            wrote last edited by
                            #25

                            @_elena honestly, looking at those sites, it seems W Social has investors behind it and has purchased press releases. And only then some real media picked up on it.

                            _elena@mastodon.social_ 1 Reply Last reply
                            0
                            • E ee@mastodon.nl

                              @_elena honestly, looking at those sites, it seems W Social has investors behind it and has purchased press releases. And only then some real media picked up on it.

                              _elena@mastodon.social_ This user is from outside of this forum
                              _elena@mastodon.social_ This user is from outside of this forum
                              _elena@mastodon.social
                              wrote last edited by
                              #26

                              @ee 🎯🎯🎯

                              E 1 Reply Last reply
                              0
                              • _elena@mastodon.social_ _elena@mastodon.social

                                @ee 🎯🎯🎯

                                E This user is from outside of this forum
                                E This user is from outside of this forum
                                ee@mastodon.nl
                                wrote last edited by
                                #27

                                @_elena seeing how gullible people on X are, though, is really something...

                                X Cancelled | Verifying your request

                                favicon

                                (xcancel.com)

                                _elena@mastodon.social_ 1 Reply Last reply
                                0
                                • E ee@mastodon.nl

                                  @_elena seeing how gullible people on X are, though, is really something...

                                  X Cancelled | Verifying your request

                                  favicon

                                  (xcancel.com)

                                  _elena@mastodon.social_ This user is from outside of this forum
                                  _elena@mastodon.social_ This user is from outside of this forum
                                  _elena@mastodon.social
                                  wrote last edited by
                                  #28

                                  @ee I know! 😤 I'm telling you, the first ten days there was ZERO fact-checking being done... and so this myth has kept circulating

                                  E 1 Reply Last reply
                                  0
                                  • _elena@mastodon.social_ _elena@mastodon.social

                                    @ee I know! 😤 I'm telling you, the first ten days there was ZERO fact-checking being done... and so this myth has kept circulating

                                    E This user is from outside of this forum
                                    E This user is from outside of this forum
                                    ee@mastodon.nl
                                    wrote last edited by
                                    #29

                                    @_elena aaaaaargggggggghhh I'm sorry you had to go through that!

                                    1 Reply Last reply
                                    0
                                    • _elena@mastodon.social_ _elena@mastodon.social

                                      Do you remember the surprise announcement of a new social network in Davos this past January? Something that promised to be the "first" European social network?

                                      Its name is #WSocial and it's a fork of #Bluesky. Its founders have ties with European politicians - but there is no official involvement by the EU.

                                      You wouldn't know any of this from media reports because they all rehashed their talking points. So I wrote a post about it, dispelling some myths:

                                      Link Preview Image
                                      W Social uncovered: the reality behind the hype

                                      An article dispelling myths about W Social, the new European platform that aims to rival X: it is a fork of Bluesky that shares many similarities with Eurosky and requires government ID to sign up.

                                      favicon

                                      Elena Rossini (blog.elenarossini.com)

                                      #OpenWashing

                                      michelpatrice@jasette.facil.servicesM This user is from outside of this forum
                                      michelpatrice@jasette.facil.servicesM This user is from outside of this forum
                                      michelpatrice@jasette.facil.services
                                      wrote last edited by
                                      #30

                                      @_elena

                                      Après cinéaste et photographe, tu pourrais maintenant ajouter journaliste d'enquête.

                                      Merci pour cet article très fouillé et très recherché.

                                      _elena@mastodon.social_ 1 Reply Last reply
                                      0
                                      • michelpatrice@jasette.facil.servicesM michelpatrice@jasette.facil.services

                                        @_elena

                                        Après cinéaste et photographe, tu pourrais maintenant ajouter journaliste d'enquête.

                                        Merci pour cet article très fouillé et très recherché.

                                        _elena@mastodon.social_ This user is from outside of this forum
                                        _elena@mastodon.social_ This user is from outside of this forum
                                        _elena@mastodon.social
                                        wrote last edited by
                                        #31

                                        @MichelPatrice hahaha merci Michel ! 😂

                                        1 Reply Last reply
                                        0
                                        • _elena@mastodon.social_ _elena@mastodon.social

                                          Do you remember the surprise announcement of a new social network in Davos this past January? Something that promised to be the "first" European social network?

                                          Its name is #WSocial and it's a fork of #Bluesky. Its founders have ties with European politicians - but there is no official involvement by the EU.

                                          You wouldn't know any of this from media reports because they all rehashed their talking points. So I wrote a post about it, dispelling some myths:

                                          Link Preview Image
                                          W Social uncovered: the reality behind the hype

                                          An article dispelling myths about W Social, the new European platform that aims to rival X: it is a fork of Bluesky that shares many similarities with Eurosky and requires government ID to sign up.

                                          favicon

                                          Elena Rossini (blog.elenarossini.com)

                                          #OpenWashing

                                          feyter@mastodon.gamedev.placeF This user is from outside of this forum
                                          feyter@mastodon.gamedev.placeF This user is from outside of this forum
                                          feyter@mastodon.gamedev.place
                                          wrote last edited by
                                          #32

                                          @_elena At least for me it's clear... W social is a financial project to grap some founding money. It's not a project with European sovereignty in mind or with sovereignty for Europeans.

                                          Therefore, it should be avoided.

                                          _elena@mastodon.social_ 1 Reply Last reply
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