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  3. Do you remember the surprise announcement of a new social network in Davos this past January?

Do you remember the surprise announcement of a new social network in Davos this past January?

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wsocialblueskyopenwashing
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  • _elena@mastodon.social_ _elena@mastodon.social

    Do you remember the surprise announcement of a new social network in Davos this past January? Something that promised to be the "first" European social network?

    Its name is #WSocial and it's a fork of #Bluesky. Its founders have ties with European politicians - but there is no official involvement by the EU.

    You wouldn't know any of this from media reports because they all rehashed their talking points. So I wrote a post about it, dispelling some myths:

    Link Preview Image
    W Social uncovered: the reality behind the hype

    An article dispelling myths about W Social, the new European platform that aims to rival X: it is a fork of Bluesky that shares many similarities with Eurosky and requires government ID to sign up.

    favicon

    Elena Rossini (blog.elenarossini.com)

    #OpenWashing

    michaelmathy@mastodon.onlineM This user is from outside of this forum
    michaelmathy@mastodon.onlineM This user is from outside of this forum
    michaelmathy@mastodon.online
    wrote last edited by
    #5

    @_elena are you sure it is / was a hype ? To be honest, beside you, I never heard about W Social, at least from the people I follow, the news sites in my RSS reader, ...

    _elena@mastodon.social_ marcel@waldvogel.familyM 2 Replies Last reply
    0
    • michaelmathy@mastodon.onlineM michaelmathy@mastodon.online

      @_elena are you sure it is / was a hype ? To be honest, beside you, I never heard about W Social, at least from the people I follow, the news sites in my RSS reader, ...

      _elena@mastodon.social_ This user is from outside of this forum
      _elena@mastodon.social_ This user is from outside of this forum
      _elena@mastodon.social
      wrote last edited by
      #6

      @michaelmathy

      Link Preview Image
      michaelmathy@mastodon.onlineM E 2 Replies Last reply
      0
      • _elena@mastodon.social_ _elena@mastodon.social

        @michaelmathy

        Link Preview Image
        michaelmathy@mastodon.onlineM This user is from outside of this forum
        michaelmathy@mastodon.onlineM This user is from outside of this forum
        michaelmathy@mastodon.online
        wrote last edited by
        #7

        @_elena move to Belgium then ! Nobody knows here 😀

        michaelmathy@mastodon.onlineM 1 Reply Last reply
        0
        • _elena@mastodon.social_ _elena@mastodon.social

          Do you remember the surprise announcement of a new social network in Davos this past January? Something that promised to be the "first" European social network?

          Its name is #WSocial and it's a fork of #Bluesky. Its founders have ties with European politicians - but there is no official involvement by the EU.

          You wouldn't know any of this from media reports because they all rehashed their talking points. So I wrote a post about it, dispelling some myths:

          Link Preview Image
          W Social uncovered: the reality behind the hype

          An article dispelling myths about W Social, the new European platform that aims to rival X: it is a fork of Bluesky that shares many similarities with Eurosky and requires government ID to sign up.

          favicon

          Elena Rossini (blog.elenarossini.com)

          #OpenWashing

          luca@sironi.xyzL This user is from outside of this forum
          luca@sironi.xyzL This user is from outside of this forum
          luca@sironi.xyz
          wrote last edited by
          #8

          @_elena

          I have a very partial view on #atmosphere based on bridged accounts.
          Of all the people I know reporting to being interested in this w thing, no one did effectively mentioned or tried #eurosky , that is already available and people can migrate to at no social cost.

          _elena@mastodon.social_ 1 Reply Last reply
          0
          • michaelmathy@mastodon.onlineM michaelmathy@mastodon.online

            @_elena move to Belgium then ! Nobody knows here 😀

            michaelmathy@mastodon.onlineM This user is from outside of this forum
            michaelmathy@mastodon.onlineM This user is from outside of this forum
            michaelmathy@mastodon.online
            wrote last edited by
            #9

            @_elena and big shortcut, by nobody, I mean me

            _elena@mastodon.social_ 1 Reply Last reply
            0
            • luca@sironi.xyzL luca@sironi.xyz

              @_elena

              I have a very partial view on #atmosphere based on bridged accounts.
              Of all the people I know reporting to being interested in this w thing, no one did effectively mentioned or tried #eurosky , that is already available and people can migrate to at no social cost.

              _elena@mastodon.social_ This user is from outside of this forum
              _elena@mastodon.social_ This user is from outside of this forum
              _elena@mastodon.social
              wrote last edited by
              #10

              @luca there is so much ignorance and misinformation around W Social. Nobody's fault except: journalists who didn't ask any questions and just ran with what the W founders told them...

              W totally copied many of the Eurosky concepts and then did a big launch at Davos that surprised the Eurosky folks.

              I didn't think they would get any traction (W) but with all the discussions about age verification for social media, I think they'll be around for a while - sigh

              1 Reply Last reply
              0
              • michaelmathy@mastodon.onlineM michaelmathy@mastodon.online

                @_elena and big shortcut, by nobody, I mean me

                _elena@mastodon.social_ This user is from outside of this forum
                _elena@mastodon.social_ This user is from outside of this forum
                _elena@mastodon.social
                wrote last edited by
                #11

                @michaelmathy 😂

                michaelmathy@mastodon.onlineM 1 Reply Last reply
                0
                • _elena@mastodon.social_ _elena@mastodon.social

                  Do you remember the surprise announcement of a new social network in Davos this past January? Something that promised to be the "first" European social network?

                  Its name is #WSocial and it's a fork of #Bluesky. Its founders have ties with European politicians - but there is no official involvement by the EU.

                  You wouldn't know any of this from media reports because they all rehashed their talking points. So I wrote a post about it, dispelling some myths:

                  Link Preview Image
                  W Social uncovered: the reality behind the hype

                  An article dispelling myths about W Social, the new European platform that aims to rival X: it is a fork of Bluesky that shares many similarities with Eurosky and requires government ID to sign up.

                  favicon

                  Elena Rossini (blog.elenarossini.com)

                  #OpenWashing

                  karlos@mindly.socialK This user is from outside of this forum
                  karlos@mindly.socialK This user is from outside of this forum
                  karlos@mindly.social
                  wrote last edited by
                  #12

                  @_elena
                  „Issue no.1: How W Social ignored existing European initiatives“

                  I would say: They ignored all non-commercial media. And mastodon = european? Mostly. But it doesn’t mather. „Es gibt keine Nationalstaaten mehr“ is a trent un SF shows 🙂
                  #wsocial #raumpatrouille

                  1 Reply Last reply
                  0
                  • _elena@mastodon.social_ _elena@mastodon.social

                    Do you remember the surprise announcement of a new social network in Davos this past January? Something that promised to be the "first" European social network?

                    Its name is #WSocial and it's a fork of #Bluesky. Its founders have ties with European politicians - but there is no official involvement by the EU.

                    You wouldn't know any of this from media reports because they all rehashed their talking points. So I wrote a post about it, dispelling some myths:

                    Link Preview Image
                    W Social uncovered: the reality behind the hype

                    An article dispelling myths about W Social, the new European platform that aims to rival X: it is a fork of Bluesky that shares many similarities with Eurosky and requires government ID to sign up.

                    favicon

                    Elena Rossini (blog.elenarossini.com)

                    #OpenWashing

                    jan@social.dytrych.cloudJ This user is from outside of this forum
                    jan@social.dytrych.cloudJ This user is from outside of this forum
                    jan@social.dytrych.cloud
                    wrote last edited by
                    #13

                    @_elena great article! What I expect is that many ppl will just go for it! "It's European and screw it that they need my ID." The only issue is that I can theoretically create Bluesky account and still communicate with W social accounts. So what's the point of checking ppl if you can still enter through window if door requires an ID. Also I think Mastodon/Fediverse needs some lobby in EC and European parliament, that's something we can learn from W Chat case.

                    1 Reply Last reply
                    0
                    • _elena@mastodon.social_ _elena@mastodon.social

                      @michaelmathy 😂

                      michaelmathy@mastodon.onlineM This user is from outside of this forum
                      michaelmathy@mastodon.onlineM This user is from outside of this forum
                      michaelmathy@mastodon.online
                      wrote last edited by
                      #14

                      @_elena what pissed me off even more is the kind of conversation I heard in a podcast (do not remember which one but a replay from a french radio show) where they said "it is really sad that no social network exists where we can have unfiltered posts and for which the business model is not driven by ads".

                      1 Reply Last reply
                      0
                      • michaelmathy@mastodon.onlineM michaelmathy@mastodon.online

                        @_elena are you sure it is / was a hype ? To be honest, beside you, I never heard about W Social, at least from the people I follow, the news sites in my RSS reader, ...

                        marcel@waldvogel.familyM This user is from outside of this forum
                        marcel@waldvogel.familyM This user is from outside of this forum
                        marcel@waldvogel.family
                        wrote last edited by
                        #15

                        @michaelmathy @_elena
                        It swapped over to several peeople around me, at least. But yes, not via RSS 😎

                        1 Reply Last reply
                        0
                        • _elena@mastodon.social_ _elena@mastodon.social

                          Regarding my W Social exposé: it was months in the making and I could have written a LOT more, showing additional examples of technical blunders, but I kept it "brief" at 3500 words 😅

                          I ran out of characters to tag all the awesome people I mentioned in the piece: @doktorzjivago (thanks for the top notch meme), @tom @mapache and @Em0nM4stodon

                          And special thanks to people who volunteered to proof-read a draft and gave me fantastic feedback: @bitzero and @DataKnightmare

                          It takes a village ❤️

                          bitzero@corteximplant.netB This user is from outside of this forum
                          bitzero@corteximplant.netB This user is from outside of this forum
                          bitzero@corteximplant.net
                          wrote last edited by
                          #16
                          @_elena @doktorzjivago @tom @mapache @Em0nM4stodon @DataKnightmare

                          In this case: it takes some federated villages. Thank to you for the awesome inquiry.
                          1 Reply Last reply
                          0
                          • _elena@mastodon.social_ _elena@mastodon.social

                            Regarding my W Social exposé: it was months in the making and I could have written a LOT more, showing additional examples of technical blunders, but I kept it "brief" at 3500 words 😅

                            I ran out of characters to tag all the awesome people I mentioned in the piece: @doktorzjivago (thanks for the top notch meme), @tom @mapache and @Em0nM4stodon

                            And special thanks to people who volunteered to proof-read a draft and gave me fantastic feedback: @bitzero and @DataKnightmare

                            It takes a village ❤️

                            castrillo@mastodon.onlineC This user is from outside of this forum
                            castrillo@mastodon.onlineC This user is from outside of this forum
                            castrillo@mastodon.online
                            wrote last edited by
                            #17

                            @_elena wow, very nice post, Elena! You really nailed it 😆. I think in 2026, it’s pretty hard to sweep things like what you found under the rug. In the EU digital community—like we have on Mastodon—we sniff out things, kind of like opening Pandora’s boxes, much faster 👌

                            1 Reply Last reply
                            0
                            • _elena@mastodon.social_ _elena@mastodon.social

                              Do you remember the surprise announcement of a new social network in Davos this past January? Something that promised to be the "first" European social network?

                              Its name is #WSocial and it's a fork of #Bluesky. Its founders have ties with European politicians - but there is no official involvement by the EU.

                              You wouldn't know any of this from media reports because they all rehashed their talking points. So I wrote a post about it, dispelling some myths:

                              Link Preview Image
                              W Social uncovered: the reality behind the hype

                              An article dispelling myths about W Social, the new European platform that aims to rival X: it is a fork of Bluesky that shares many similarities with Eurosky and requires government ID to sign up.

                              favicon

                              Elena Rossini (blog.elenarossini.com)

                              #OpenWashing

                              thecomfortablespotpodcast@mastodon.socialT This user is from outside of this forum
                              thecomfortablespotpodcast@mastodon.socialT This user is from outside of this forum
                              thecomfortablespotpodcast@mastodon.social
                              wrote last edited by
                              #18

                              @_elena the worst thing about WSocial is that it's criminaly boring.

                              1 Reply Last reply
                              0
                              • _elena@mastodon.social_ This user is from outside of this forum
                                _elena@mastodon.social_ This user is from outside of this forum
                                _elena@mastodon.social
                                wrote last edited by
                                #19

                                @MrLee someone back in January registered w-social.eu and created a website encouraging people to check out the Fediverse. Sadly it's offline now but you can still see it via the Internet Archive: https://web.archive.org/web/20260122071830/https://w-social.eu/

                                1 Reply Last reply
                                0
                                • _elena@mastodon.social_ _elena@mastodon.social

                                  Do you remember the surprise announcement of a new social network in Davos this past January? Something that promised to be the "first" European social network?

                                  Its name is #WSocial and it's a fork of #Bluesky. Its founders have ties with European politicians - but there is no official involvement by the EU.

                                  You wouldn't know any of this from media reports because they all rehashed their talking points. So I wrote a post about it, dispelling some myths:

                                  Link Preview Image
                                  W Social uncovered: the reality behind the hype

                                  An article dispelling myths about W Social, the new European platform that aims to rival X: it is a fork of Bluesky that shares many similarities with Eurosky and requires government ID to sign up.

                                  favicon

                                  Elena Rossini (blog.elenarossini.com)

                                  #OpenWashing

                                  keul@fosstodon.orgK This user is from outside of this forum
                                  keul@fosstodon.orgK This user is from outside of this forum
                                  keul@fosstodon.org
                                  wrote last edited by
                                  #20

                                  @_elena great spelunking!

                                  1 Reply Last reply
                                  0
                                  • _elena@mastodon.social_ _elena@mastodon.social

                                    Do you remember the surprise announcement of a new social network in Davos this past January? Something that promised to be the "first" European social network?

                                    Its name is #WSocial and it's a fork of #Bluesky. Its founders have ties with European politicians - but there is no official involvement by the EU.

                                    You wouldn't know any of this from media reports because they all rehashed their talking points. So I wrote a post about it, dispelling some myths:

                                    Link Preview Image
                                    W Social uncovered: the reality behind the hype

                                    An article dispelling myths about W Social, the new European platform that aims to rival X: it is a fork of Bluesky that shares many similarities with Eurosky and requires government ID to sign up.

                                    favicon

                                    Elena Rossini (blog.elenarossini.com)

                                    #OpenWashing

                                    C This user is from outside of this forum
                                    C This user is from outside of this forum
                                    chefx@defcon.social
                                    wrote last edited by
                                    #21

                                    @_elena I didn't know W Social was such a dishonest project, good to know. I won't be using it if it requires my id anyways, but I'll also warn my friends.

                                    1 Reply Last reply
                                    0
                                    • _elena@mastodon.social_ _elena@mastodon.social

                                      Do you remember the surprise announcement of a new social network in Davos this past January? Something that promised to be the "first" European social network?

                                      Its name is #WSocial and it's a fork of #Bluesky. Its founders have ties with European politicians - but there is no official involvement by the EU.

                                      You wouldn't know any of this from media reports because they all rehashed their talking points. So I wrote a post about it, dispelling some myths:

                                      Link Preview Image
                                      W Social uncovered: the reality behind the hype

                                      An article dispelling myths about W Social, the new European platform that aims to rival X: it is a fork of Bluesky that shares many similarities with Eurosky and requires government ID to sign up.

                                      favicon

                                      Elena Rossini (blog.elenarossini.com)

                                      #OpenWashing

                                      gelbphoenix@social.gelbphoenix.deG This user is from outside of this forum
                                      gelbphoenix@social.gelbphoenix.deG This user is from outside of this forum
                                      gelbphoenix@social.gelbphoenix.de
                                      wrote last edited by
                                      #22

                                      This is a very good exposé, @_elena. And W Social like this looks like an (un-)intentional attempt to weaken the upcoming European digital sovereignty.

                                      _elena@mastodon.social_ 1 Reply Last reply
                                      0
                                      • _elena@mastodon.social_ _elena@mastodon.social

                                        Do you remember the surprise announcement of a new social network in Davos this past January? Something that promised to be the "first" European social network?

                                        Its name is #WSocial and it's a fork of #Bluesky. Its founders have ties with European politicians - but there is no official involvement by the EU.

                                        You wouldn't know any of this from media reports because they all rehashed their talking points. So I wrote a post about it, dispelling some myths:

                                        Link Preview Image
                                        W Social uncovered: the reality behind the hype

                                        An article dispelling myths about W Social, the new European platform that aims to rival X: it is a fork of Bluesky that shares many similarities with Eurosky and requires government ID to sign up.

                                        favicon

                                        Elena Rossini (blog.elenarossini.com)

                                        #OpenWashing

                                        atomictangerine@c.imA This user is from outside of this forum
                                        atomictangerine@c.imA This user is from outside of this forum
                                        atomictangerine@c.im
                                        wrote last edited by
                                        #23

                                        @_elena Never heard of W Social, but thank you for your critical analysis! What do you think about Eurosky?

                                        1 Reply Last reply
                                        0
                                        • gelbphoenix@social.gelbphoenix.deG gelbphoenix@social.gelbphoenix.de

                                          This is a very good exposé, @_elena. And W Social like this looks like an (un-)intentional attempt to weaken the upcoming European digital sovereignty.

                                          _elena@mastodon.social_ This user is from outside of this forum
                                          _elena@mastodon.social_ This user is from outside of this forum
                                          _elena@mastodon.social
                                          wrote last edited by
                                          #24

                                          @gelbphoenix thank you Lina! And I LOVED your post about Bluesky/ATproto and mention it all the time 🙂

                                          1 Reply Last reply
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