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  3. Do you remember the surprise announcement of a new social network in Davos this past January?

Do you remember the surprise announcement of a new social network in Davos this past January?

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wsocialblueskyopenwashing
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  • _elena@mastodon.social_ _elena@mastodon.social

    Do you remember the surprise announcement of a new social network in Davos this past January? Something that promised to be the "first" European social network?

    Its name is #WSocial and it's a fork of #Bluesky. Its founders have ties with European politicians - but there is no official involvement by the EU.

    You wouldn't know any of this from media reports because they all rehashed their talking points. So I wrote a post about it, dispelling some myths:

    Link Preview Image
    W Social uncovered: the reality behind the hype

    An article dispelling myths about W Social, the new European platform that aims to rival X: it is a fork of Bluesky that shares many similarities with Eurosky and requires government ID to sign up.

    favicon

    Elena Rossini (blog.elenarossini.com)

    #OpenWashing

    _elena@mastodon.social_ This user is from outside of this forum
    _elena@mastodon.social_ This user is from outside of this forum
    _elena@mastodon.social
    wrote last edited by
    #2

    Regarding my W Social exposé: it was months in the making and I could have written a LOT more, showing additional examples of technical blunders, but I kept it "brief" at 3500 words 😅

    I ran out of characters to tag all the awesome people I mentioned in the piece: @doktorzjivago (thanks for the top notch meme), @tom @mapache and @Em0nM4stodon

    And special thanks to people who volunteered to proof-read a draft and gave me fantastic feedback: @bitzero and @DataKnightmare

    It takes a village ❤️

    doktorzjivago@mastodonsweden.seD bitzero@corteximplant.netB castrillo@mastodon.onlineC pepijn@mastodon.onlineP 4 Replies Last reply
    0
    • _elena@mastodon.social_ _elena@mastodon.social

      Regarding my W Social exposé: it was months in the making and I could have written a LOT more, showing additional examples of technical blunders, but I kept it "brief" at 3500 words 😅

      I ran out of characters to tag all the awesome people I mentioned in the piece: @doktorzjivago (thanks for the top notch meme), @tom @mapache and @Em0nM4stodon

      And special thanks to people who volunteered to proof-read a draft and gave me fantastic feedback: @bitzero and @DataKnightmare

      It takes a village ❤️

      doktorzjivago@mastodonsweden.seD This user is from outside of this forum
      doktorzjivago@mastodonsweden.seD This user is from outside of this forum
      doktorzjivago@mastodonsweden.se
      wrote last edited by
      #3

      @_elena @tom @mapache @Em0nM4stodon @bitzero @DataKnightmare Haha my pleasure. Thank you for being awesome 👏

      _elena@mastodon.social_ 1 Reply Last reply
      0
      • doktorzjivago@mastodonsweden.seD doktorzjivago@mastodonsweden.se

        @_elena @tom @mapache @Em0nM4stodon @bitzero @DataKnightmare Haha my pleasure. Thank you for being awesome 👏

        _elena@mastodon.social_ This user is from outside of this forum
        _elena@mastodon.social_ This user is from outside of this forum
        _elena@mastodon.social
        wrote last edited by
        #4

        @doktorzjivago that meme is absolute PERFECTION, thanks again 🙌

        1 Reply Last reply
        0
        • _elena@mastodon.social_ _elena@mastodon.social

          Do you remember the surprise announcement of a new social network in Davos this past January? Something that promised to be the "first" European social network?

          Its name is #WSocial and it's a fork of #Bluesky. Its founders have ties with European politicians - but there is no official involvement by the EU.

          You wouldn't know any of this from media reports because they all rehashed their talking points. So I wrote a post about it, dispelling some myths:

          Link Preview Image
          W Social uncovered: the reality behind the hype

          An article dispelling myths about W Social, the new European platform that aims to rival X: it is a fork of Bluesky that shares many similarities with Eurosky and requires government ID to sign up.

          favicon

          Elena Rossini (blog.elenarossini.com)

          #OpenWashing

          michaelmathy@mastodon.onlineM This user is from outside of this forum
          michaelmathy@mastodon.onlineM This user is from outside of this forum
          michaelmathy@mastodon.online
          wrote last edited by
          #5

          @_elena are you sure it is / was a hype ? To be honest, beside you, I never heard about W Social, at least from the people I follow, the news sites in my RSS reader, ...

          _elena@mastodon.social_ marcel@waldvogel.familyM 2 Replies Last reply
          0
          • michaelmathy@mastodon.onlineM michaelmathy@mastodon.online

            @_elena are you sure it is / was a hype ? To be honest, beside you, I never heard about W Social, at least from the people I follow, the news sites in my RSS reader, ...

            _elena@mastodon.social_ This user is from outside of this forum
            _elena@mastodon.social_ This user is from outside of this forum
            _elena@mastodon.social
            wrote last edited by
            #6

            @michaelmathy

            Link Preview Image
            michaelmathy@mastodon.onlineM E 2 Replies Last reply
            0
            • _elena@mastodon.social_ _elena@mastodon.social

              @michaelmathy

              Link Preview Image
              michaelmathy@mastodon.onlineM This user is from outside of this forum
              michaelmathy@mastodon.onlineM This user is from outside of this forum
              michaelmathy@mastodon.online
              wrote last edited by
              #7

              @_elena move to Belgium then ! Nobody knows here 😀

              michaelmathy@mastodon.onlineM 1 Reply Last reply
              0
              • _elena@mastodon.social_ _elena@mastodon.social

                Do you remember the surprise announcement of a new social network in Davos this past January? Something that promised to be the "first" European social network?

                Its name is #WSocial and it's a fork of #Bluesky. Its founders have ties with European politicians - but there is no official involvement by the EU.

                You wouldn't know any of this from media reports because they all rehashed their talking points. So I wrote a post about it, dispelling some myths:

                Link Preview Image
                W Social uncovered: the reality behind the hype

                An article dispelling myths about W Social, the new European platform that aims to rival X: it is a fork of Bluesky that shares many similarities with Eurosky and requires government ID to sign up.

                favicon

                Elena Rossini (blog.elenarossini.com)

                #OpenWashing

                luca@sironi.xyzL This user is from outside of this forum
                luca@sironi.xyzL This user is from outside of this forum
                luca@sironi.xyz
                wrote last edited by
                #8

                @_elena

                I have a very partial view on #atmosphere based on bridged accounts.
                Of all the people I know reporting to being interested in this w thing, no one did effectively mentioned or tried #eurosky , that is already available and people can migrate to at no social cost.

                _elena@mastodon.social_ 1 Reply Last reply
                0
                • michaelmathy@mastodon.onlineM michaelmathy@mastodon.online

                  @_elena move to Belgium then ! Nobody knows here 😀

                  michaelmathy@mastodon.onlineM This user is from outside of this forum
                  michaelmathy@mastodon.onlineM This user is from outside of this forum
                  michaelmathy@mastodon.online
                  wrote last edited by
                  #9

                  @_elena and big shortcut, by nobody, I mean me

                  _elena@mastodon.social_ 1 Reply Last reply
                  0
                  • luca@sironi.xyzL luca@sironi.xyz

                    @_elena

                    I have a very partial view on #atmosphere based on bridged accounts.
                    Of all the people I know reporting to being interested in this w thing, no one did effectively mentioned or tried #eurosky , that is already available and people can migrate to at no social cost.

                    _elena@mastodon.social_ This user is from outside of this forum
                    _elena@mastodon.social_ This user is from outside of this forum
                    _elena@mastodon.social
                    wrote last edited by
                    #10

                    @luca there is so much ignorance and misinformation around W Social. Nobody's fault except: journalists who didn't ask any questions and just ran with what the W founders told them...

                    W totally copied many of the Eurosky concepts and then did a big launch at Davos that surprised the Eurosky folks.

                    I didn't think they would get any traction (W) but with all the discussions about age verification for social media, I think they'll be around for a while - sigh

                    1 Reply Last reply
                    0
                    • michaelmathy@mastodon.onlineM michaelmathy@mastodon.online

                      @_elena and big shortcut, by nobody, I mean me

                      _elena@mastodon.social_ This user is from outside of this forum
                      _elena@mastodon.social_ This user is from outside of this forum
                      _elena@mastodon.social
                      wrote last edited by
                      #11

                      @michaelmathy 😂

                      michaelmathy@mastodon.onlineM 1 Reply Last reply
                      0
                      • _elena@mastodon.social_ _elena@mastodon.social

                        Do you remember the surprise announcement of a new social network in Davos this past January? Something that promised to be the "first" European social network?

                        Its name is #WSocial and it's a fork of #Bluesky. Its founders have ties with European politicians - but there is no official involvement by the EU.

                        You wouldn't know any of this from media reports because they all rehashed their talking points. So I wrote a post about it, dispelling some myths:

                        Link Preview Image
                        W Social uncovered: the reality behind the hype

                        An article dispelling myths about W Social, the new European platform that aims to rival X: it is a fork of Bluesky that shares many similarities with Eurosky and requires government ID to sign up.

                        favicon

                        Elena Rossini (blog.elenarossini.com)

                        #OpenWashing

                        karlos@mindly.socialK This user is from outside of this forum
                        karlos@mindly.socialK This user is from outside of this forum
                        karlos@mindly.social
                        wrote last edited by
                        #12

                        @_elena
                        „Issue no.1: How W Social ignored existing European initiatives“

                        I would say: They ignored all non-commercial media. And mastodon = european? Mostly. But it doesn’t mather. „Es gibt keine Nationalstaaten mehr“ is a trent un SF shows 🙂
                        #wsocial #raumpatrouille

                        1 Reply Last reply
                        0
                        • _elena@mastodon.social_ _elena@mastodon.social

                          Do you remember the surprise announcement of a new social network in Davos this past January? Something that promised to be the "first" European social network?

                          Its name is #WSocial and it's a fork of #Bluesky. Its founders have ties with European politicians - but there is no official involvement by the EU.

                          You wouldn't know any of this from media reports because they all rehashed their talking points. So I wrote a post about it, dispelling some myths:

                          Link Preview Image
                          W Social uncovered: the reality behind the hype

                          An article dispelling myths about W Social, the new European platform that aims to rival X: it is a fork of Bluesky that shares many similarities with Eurosky and requires government ID to sign up.

                          favicon

                          Elena Rossini (blog.elenarossini.com)

                          #OpenWashing

                          jan@social.dytrych.cloudJ This user is from outside of this forum
                          jan@social.dytrych.cloudJ This user is from outside of this forum
                          jan@social.dytrych.cloud
                          wrote last edited by
                          #13

                          @_elena great article! What I expect is that many ppl will just go for it! "It's European and screw it that they need my ID." The only issue is that I can theoretically create Bluesky account and still communicate with W social accounts. So what's the point of checking ppl if you can still enter through window if door requires an ID. Also I think Mastodon/Fediverse needs some lobby in EC and European parliament, that's something we can learn from W Chat case.

                          1 Reply Last reply
                          0
                          • _elena@mastodon.social_ _elena@mastodon.social

                            @michaelmathy 😂

                            michaelmathy@mastodon.onlineM This user is from outside of this forum
                            michaelmathy@mastodon.onlineM This user is from outside of this forum
                            michaelmathy@mastodon.online
                            wrote last edited by
                            #14

                            @_elena what pissed me off even more is the kind of conversation I heard in a podcast (do not remember which one but a replay from a french radio show) where they said "it is really sad that no social network exists where we can have unfiltered posts and for which the business model is not driven by ads".

                            1 Reply Last reply
                            0
                            • michaelmathy@mastodon.onlineM michaelmathy@mastodon.online

                              @_elena are you sure it is / was a hype ? To be honest, beside you, I never heard about W Social, at least from the people I follow, the news sites in my RSS reader, ...

                              marcel@waldvogel.familyM This user is from outside of this forum
                              marcel@waldvogel.familyM This user is from outside of this forum
                              marcel@waldvogel.family
                              wrote last edited by
                              #15

                              @michaelmathy @_elena
                              It swapped over to several peeople around me, at least. But yes, not via RSS 😎

                              1 Reply Last reply
                              0
                              • _elena@mastodon.social_ _elena@mastodon.social

                                Regarding my W Social exposé: it was months in the making and I could have written a LOT more, showing additional examples of technical blunders, but I kept it "brief" at 3500 words 😅

                                I ran out of characters to tag all the awesome people I mentioned in the piece: @doktorzjivago (thanks for the top notch meme), @tom @mapache and @Em0nM4stodon

                                And special thanks to people who volunteered to proof-read a draft and gave me fantastic feedback: @bitzero and @DataKnightmare

                                It takes a village ❤️

                                bitzero@corteximplant.netB This user is from outside of this forum
                                bitzero@corteximplant.netB This user is from outside of this forum
                                bitzero@corteximplant.net
                                wrote last edited by
                                #16
                                @_elena @doktorzjivago @tom @mapache @Em0nM4stodon @DataKnightmare

                                In this case: it takes some federated villages. Thank to you for the awesome inquiry.
                                1 Reply Last reply
                                0
                                • _elena@mastodon.social_ _elena@mastodon.social

                                  Regarding my W Social exposé: it was months in the making and I could have written a LOT more, showing additional examples of technical blunders, but I kept it "brief" at 3500 words 😅

                                  I ran out of characters to tag all the awesome people I mentioned in the piece: @doktorzjivago (thanks for the top notch meme), @tom @mapache and @Em0nM4stodon

                                  And special thanks to people who volunteered to proof-read a draft and gave me fantastic feedback: @bitzero and @DataKnightmare

                                  It takes a village ❤️

                                  castrillo@mastodon.onlineC This user is from outside of this forum
                                  castrillo@mastodon.onlineC This user is from outside of this forum
                                  castrillo@mastodon.online
                                  wrote last edited by
                                  #17

                                  @_elena wow, very nice post, Elena! You really nailed it 😆. I think in 2026, it’s pretty hard to sweep things like what you found under the rug. In the EU digital community—like we have on Mastodon—we sniff out things, kind of like opening Pandora’s boxes, much faster 👌

                                  1 Reply Last reply
                                  0
                                  • _elena@mastodon.social_ _elena@mastodon.social

                                    Do you remember the surprise announcement of a new social network in Davos this past January? Something that promised to be the "first" European social network?

                                    Its name is #WSocial and it's a fork of #Bluesky. Its founders have ties with European politicians - but there is no official involvement by the EU.

                                    You wouldn't know any of this from media reports because they all rehashed their talking points. So I wrote a post about it, dispelling some myths:

                                    Link Preview Image
                                    W Social uncovered: the reality behind the hype

                                    An article dispelling myths about W Social, the new European platform that aims to rival X: it is a fork of Bluesky that shares many similarities with Eurosky and requires government ID to sign up.

                                    favicon

                                    Elena Rossini (blog.elenarossini.com)

                                    #OpenWashing

                                    thecomfortablespotpodcast@mastodon.socialT This user is from outside of this forum
                                    thecomfortablespotpodcast@mastodon.socialT This user is from outside of this forum
                                    thecomfortablespotpodcast@mastodon.social
                                    wrote last edited by
                                    #18

                                    @_elena the worst thing about WSocial is that it's criminaly boring.

                                    1 Reply Last reply
                                    0
                                    • _elena@mastodon.social_ This user is from outside of this forum
                                      _elena@mastodon.social_ This user is from outside of this forum
                                      _elena@mastodon.social
                                      wrote last edited by
                                      #19

                                      @MrLee someone back in January registered w-social.eu and created a website encouraging people to check out the Fediverse. Sadly it's offline now but you can still see it via the Internet Archive: https://web.archive.org/web/20260122071830/https://w-social.eu/

                                      1 Reply Last reply
                                      0
                                      • _elena@mastodon.social_ _elena@mastodon.social

                                        Do you remember the surprise announcement of a new social network in Davos this past January? Something that promised to be the "first" European social network?

                                        Its name is #WSocial and it's a fork of #Bluesky. Its founders have ties with European politicians - but there is no official involvement by the EU.

                                        You wouldn't know any of this from media reports because they all rehashed their talking points. So I wrote a post about it, dispelling some myths:

                                        Link Preview Image
                                        W Social uncovered: the reality behind the hype

                                        An article dispelling myths about W Social, the new European platform that aims to rival X: it is a fork of Bluesky that shares many similarities with Eurosky and requires government ID to sign up.

                                        favicon

                                        Elena Rossini (blog.elenarossini.com)

                                        #OpenWashing

                                        keul@fosstodon.orgK This user is from outside of this forum
                                        keul@fosstodon.orgK This user is from outside of this forum
                                        keul@fosstodon.org
                                        wrote last edited by
                                        #20

                                        @_elena great spelunking!

                                        1 Reply Last reply
                                        0
                                        • _elena@mastodon.social_ _elena@mastodon.social

                                          Do you remember the surprise announcement of a new social network in Davos this past January? Something that promised to be the "first" European social network?

                                          Its name is #WSocial and it's a fork of #Bluesky. Its founders have ties with European politicians - but there is no official involvement by the EU.

                                          You wouldn't know any of this from media reports because they all rehashed their talking points. So I wrote a post about it, dispelling some myths:

                                          Link Preview Image
                                          W Social uncovered: the reality behind the hype

                                          An article dispelling myths about W Social, the new European platform that aims to rival X: it is a fork of Bluesky that shares many similarities with Eurosky and requires government ID to sign up.

                                          favicon

                                          Elena Rossini (blog.elenarossini.com)

                                          #OpenWashing

                                          C This user is from outside of this forum
                                          C This user is from outside of this forum
                                          chefx@defcon.social
                                          wrote last edited by
                                          #21

                                          @_elena I didn't know W Social was such a dishonest project, good to know. I won't be using it if it requires my id anyways, but I'll also warn my friends.

                                          1 Reply Last reply
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