"Your backpack got worse on purpose" Most brands are owned by a handful of companies, and that's why everything is terrible now.

[rob_t_firefly@masto.hackers.town]

@Chloeg @sarahdalgulls It's by a Palantir employee. https://www.keyana.io I suppose working there does qualify someone as an expert on how and why things are getting fucking worse all the time.

[lywyn@mstdn.social]

@sarahdalgulls Planned Obsolescence is the subscription model for manufacturers goods.

[axeln@norden.social]

@sarahdalgulls @cstross Now it is called enshittification, in it earlier iteration they made a movie called „Wall Street“ about it. Endgame capitalism.

As for this iteration: it is exactly the same in the luxury brand segment – look up LVHM (Louis Vuitton)

[fazalmajid@social.vivaldi.net]

@sarahdalgulls It's called Quality Fade, and is pretty much standard operating procedure when Private Equity acquires a storied brand known for quality. Muffy Aldrich has a diagram that illustrates this:

https://saltwaternewengland.com/2023/03/the-lifecycle-of-clothing-companies.html

That said, it is also much easier for consumers to research and the time window for PE to milk a brand for all its equity while they run it into the ground is growing ever shorter.

[detritus@todon.eu]

@sarahdalgulls i wonder who’s behind this site. There’s no “about us” page or anything. Which is sus.

[drchaos@sauropods.win]

@iddinev @sarahdalgulls Deuter changed the product line in small bike backpacks a lot... I really liked mine, but the new ones don't have the same comfortable back. I have now switched to Osprey, it's slightly better than the new Deuter but not as good as the old one. My partner bought a used Deuter to replace the completely worn out one (I guess after about 20 years of daily use).

[inthehands@hachyderm.io]

@heymarkreeves @sarahdalgulls

Yeah, while agreeing with the larger socioeconomic point of the article, the post’s second sentence isn’t correct. My Tom Bihn is coming up on 20 years old and looks and functions almost like new. Take it as underscoring the article’s point, and pointing a way out: a small, independent company that’s not so growth-focused •can• do better, but it’s Dave vs Goliath.

[coldclimate@hachyderm.io]

@sarahdalgulls I have now bought to coats from Frahm which were big money, but no more than many luxury brands. The difference is that they are a tiny company who focus on quality. I wish there were more of them

[ramkay@mastodon.social]

@DecAnseo @sarahdalgulls

I was going to share the same thing

The only major difference is the sam vines theory is from the perspective of a poor person.

But essentially the same

This worsening is enforced by keeping people poor - poor wages, make basics more expensive, while the rich as usual walk off with the astronomical margins.

[coreysnipes@hachyderm.io]

@DecAnseo @sarahdalgulls Good ole Sir Terry. He saw so much.