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  3. New site: google just killed search https://techcrunch.com/2026/05/19/google-search-as-you-know-it-is-over/

New site: google just killed search https://techcrunch.com/2026/05/19/google-search-as-you-know-it-is-over/

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  • nixcraft@mastodon.socialN nixcraft@mastodon.social

    New site: google just killed search https://techcrunch.com/2026/05/19/google-search-as-you-know-it-is-over/

    yeah, we know. We saw a massive drop in SO/Wikipedia traffic over the last 2 years, so yday's announcement was just closing the deal. Google has officially killed the web that was made of links. It is now a giant box that steals web pages/images/videos from all websites and pretends to know everything with its model and weights often with lots of wrong information. I hope this madness leads to a better search engine and EOL of Google.

    isbm@mastodon.socialI This user is from outside of this forum
    isbm@mastodon.socialI This user is from outside of this forum
    isbm@mastodon.social
    wrote last edited by
    #14

    @nixCraft I think you're mixing up two things: AI search hurting traffic economics for the open web — real concern.

    The old search already became miserable years ago because of SEO sludge, content farms and keyword voodoo.

    LLMs understanding intent instead of forcing users to guess magic keywords is actually a huge UX improvement.

    The challenge is preserving incentives for open knowledge, not preserving "10 blue links + SEO warfare" forever.

    So let's agree to disagree. 😘

    sar@social.elderlogs.netS ariaflame@masto.aiA 2 Replies Last reply
    0
    • nixcraft@mastodon.socialN nixcraft@mastodon.social

      New site: google just killed search https://techcrunch.com/2026/05/19/google-search-as-you-know-it-is-over/

      yeah, we know. We saw a massive drop in SO/Wikipedia traffic over the last 2 years, so yday's announcement was just closing the deal. Google has officially killed the web that was made of links. It is now a giant box that steals web pages/images/videos from all websites and pretends to know everything with its model and weights often with lots of wrong information. I hope this madness leads to a better search engine and EOL of Google.

      joho@mastodon.onlineJ This user is from outside of this forum
      joho@mastodon.onlineJ This user is from outside of this forum
      joho@mastodon.online
      wrote last edited by
      #15

      @nixCraft Yeah, and then sites keep doing this, which may be another reason many just go G00GLE and ask their "AI" ... 🙄

      I wonder if any of those ads may, perhaps, in a distant universe, be tracking visitors ... 🤔

      Link Preview Image
      dianea@lgbtqia.spaceD 1 Reply Last reply
      0
      • nixcraft@mastodon.socialN nixcraft@mastodon.social

        New site: google just killed search https://techcrunch.com/2026/05/19/google-search-as-you-know-it-is-over/

        yeah, we know. We saw a massive drop in SO/Wikipedia traffic over the last 2 years, so yday's announcement was just closing the deal. Google has officially killed the web that was made of links. It is now a giant box that steals web pages/images/videos from all websites and pretends to know everything with its model and weights often with lots of wrong information. I hope this madness leads to a better search engine and EOL of Google.

        energisch_@troet.cafeE This user is from outside of this forum
        energisch_@troet.cafeE This user is from outside of this forum
        energisch_@troet.cafe
        wrote last edited by
        #16

        @nixCraft Wasn't there an initiative to build a European Search Engine - open source?

        1 Reply Last reply
        0
        • joho@mastodon.onlineJ joho@mastodon.online

          @nixCraft Yeah, and then sites keep doing this, which may be another reason many just go G00GLE and ask their "AI" ... 🙄

          I wonder if any of those ads may, perhaps, in a distant universe, be tracking visitors ... 🤔

          Link Preview Image
          dianea@lgbtqia.spaceD This user is from outside of this forum
          dianea@lgbtqia.spaceD This user is from outside of this forum
          dianea@lgbtqia.space
          wrote last edited by
          #17

          @joho @nixCraft

          I just disabled JavaScript for that site and looks perfect and loads fast.

          joho@mastodon.onlineJ 1 Reply Last reply
          0
          • alan@lighthouse.co.imA alan@lighthouse.co.im

            @nixCraft "Giant box that steals web pages" is accurate as far as it goes -- but Google isn't dying, it's eating the web and becoming the web. The ten blue links were at least a map. What replaces them is a curator with no obligation to show you the source. The sovereignty question isn't whether Google survives -- it's who controls what you're allowed to find.

            notknown@infosec.exchangeN This user is from outside of this forum
            notknown@infosec.exchangeN This user is from outside of this forum
            notknown@infosec.exchange
            wrote last edited by
            #18

            @alan @nixCraft

            If you control all the information, you can control the future.

            1 Reply Last reply
            0
            • nixcraft@mastodon.socialN nixcraft@mastodon.social

              New site: google just killed search https://techcrunch.com/2026/05/19/google-search-as-you-know-it-is-over/

              yeah, we know. We saw a massive drop in SO/Wikipedia traffic over the last 2 years, so yday's announcement was just closing the deal. Google has officially killed the web that was made of links. It is now a giant box that steals web pages/images/videos from all websites and pretends to know everything with its model and weights often with lots of wrong information. I hope this madness leads to a better search engine and EOL of Google.

              finchhaven@sfba.socialF This user is from outside of this forum
              finchhaven@sfba.socialF This user is from outside of this forum
              finchhaven@sfba.social
              wrote last edited by
              #19

              @nixCraft

              People really need to put some effort into expanding their horizons:

              Firefox browser tab, DuckDuckGo with the NO AI option turned on for all searching

              Viz: https://noai.duckduckgo.com/

              leeloo@c.imL 1 Reply Last reply
              0
              • dianea@lgbtqia.spaceD dianea@lgbtqia.space

                @joho @nixCraft

                I just disabled JavaScript for that site and looks perfect and loads fast.

                joho@mastodon.onlineJ This user is from outside of this forum
                joho@mastodon.onlineJ This user is from outside of this forum
                joho@mastodon.online
                wrote last edited by
                #20

                @dianea

                Yeah, ain't it grand 😎

                @nixCraft

                1 Reply Last reply
                0
                • finchhaven@sfba.socialF finchhaven@sfba.social

                  @nixCraft

                  People really need to put some effort into expanding their horizons:

                  Firefox browser tab, DuckDuckGo with the NO AI option turned on for all searching

                  Viz: https://noai.duckduckgo.com/

                  leeloo@c.imL This user is from outside of this forum
                  leeloo@c.imL This user is from outside of this forum
                  leeloo@c.im
                  wrote last edited by
                  #21

                  @FinchHaven @nixCraft
                  "Just order a pizza from DuckDuckPizza with the NO GLUE option turned on".

                  Why is there a glue option in the first place? And why would I want to eat anything from a place that serves pizza with glue?

                  finchhaven@sfba.socialF 1 Reply Last reply
                  0
                  • leeloo@c.imL leeloo@c.im

                    @FinchHaven @nixCraft
                    "Just order a pizza from DuckDuckPizza with the NO GLUE option turned on".

                    Why is there a glue option in the first place? And why would I want to eat anything from a place that serves pizza with glue?

                    finchhaven@sfba.socialF This user is from outside of this forum
                    finchhaven@sfba.socialF This user is from outside of this forum
                    finchhaven@sfba.social
                    wrote last edited by
                    #22

                    @leeloo

                    DuckDuck Pizza: "It sticks to your ribs!!"

                    cc @nixCraft

                    1 Reply Last reply
                    0
                    • nixcraft@mastodon.socialN nixcraft@mastodon.social

                      New site: google just killed search https://techcrunch.com/2026/05/19/google-search-as-you-know-it-is-over/

                      yeah, we know. We saw a massive drop in SO/Wikipedia traffic over the last 2 years, so yday's announcement was just closing the deal. Google has officially killed the web that was made of links. It is now a giant box that steals web pages/images/videos from all websites and pretends to know everything with its model and weights often with lots of wrong information. I hope this madness leads to a better search engine and EOL of Google.

                      emerson61@toot.communityE This user is from outside of this forum
                      emerson61@toot.communityE This user is from outside of this forum
                      emerson61@toot.community
                      wrote last edited by
                      #23

                      @nixCraft Bright side, Google has gotten bad enough that nothing of value has been lost.

                      1 Reply Last reply
                      0
                      • nixcraft@mastodon.socialN nixcraft@mastodon.social

                        New site: google just killed search https://techcrunch.com/2026/05/19/google-search-as-you-know-it-is-over/

                        yeah, we know. We saw a massive drop in SO/Wikipedia traffic over the last 2 years, so yday's announcement was just closing the deal. Google has officially killed the web that was made of links. It is now a giant box that steals web pages/images/videos from all websites and pretends to know everything with its model and weights often with lots of wrong information. I hope this madness leads to a better search engine and EOL of Google.

                        albertcardona@mathstodon.xyzA This user is from outside of this forum
                        albertcardona@mathstodon.xyzA This user is from outside of this forum
                        albertcardona@mathstodon.xyz
                        wrote last edited by
                        #24

                        @nixCraft

                        Aren’t they saying, in the absence of web search, use web rings and human-curated indices/directories of relevant pages? Didn’t work that badly back in 1998. Was a lot more local too.

                        Wikipedia, OpenAlex, ORCID, web archive, and many other repositories have their own search engines. A link to these online resources may suffice. And regionally focused efforts to relate e.g. businesses with locations of a map like @lokjo does also help.

                        Perhaps all we need to do is ignore Google and move on?

                        albertcardona@mathstodon.xyzA joshisanonymous@h4.ioJ 2 Replies Last reply
                        0
                        • isbm@mastodon.socialI isbm@mastodon.social

                          @nixCraft I think you're mixing up two things: AI search hurting traffic economics for the open web — real concern.

                          The old search already became miserable years ago because of SEO sludge, content farms and keyword voodoo.

                          LLMs understanding intent instead of forcing users to guess magic keywords is actually a huge UX improvement.

                          The challenge is preserving incentives for open knowledge, not preserving "10 blue links + SEO warfare" forever.

                          So let's agree to disagree. 😘

                          sar@social.elderlogs.netS This user is from outside of this forum
                          sar@social.elderlogs.netS This user is from outside of this forum
                          sar@social.elderlogs.net
                          wrote last edited by
                          #25

                          @isbm @nixCraft

                          If the only search experience you've ever had is Google, then sure, you do you. But it was out-paced by other providers with better results years ago, and as such your description and resulting conclusion is flawed and out-dated.

                          1 Reply Last reply
                          0
                          • albertcardona@mathstodon.xyzA albertcardona@mathstodon.xyz

                            @nixCraft

                            Aren’t they saying, in the absence of web search, use web rings and human-curated indices/directories of relevant pages? Didn’t work that badly back in 1998. Was a lot more local too.

                            Wikipedia, OpenAlex, ORCID, web archive, and many other repositories have their own search engines. A link to these online resources may suffice. And regionally focused efforts to relate e.g. businesses with locations of a map like @lokjo does also help.

                            Perhaps all we need to do is ignore Google and move on?

                            albertcardona@mathstodon.xyzA This user is from outside of this forum
                            albertcardona@mathstodon.xyzA This user is from outside of this forum
                            albertcardona@mathstodon.xyz
                            wrote last edited by
                            #26

                            @nixCraft @lokjo

                            The indie blog initiative is a good one too: https://mathstodon.xyz/@indieblog@indieweb.social

                            As is the humans.txt for personal web pages https://humanstxt.org/

                            1 Reply Last reply
                            0
                            • nixcraft@mastodon.socialN nixcraft@mastodon.social

                              New site: google just killed search https://techcrunch.com/2026/05/19/google-search-as-you-know-it-is-over/

                              yeah, we know. We saw a massive drop in SO/Wikipedia traffic over the last 2 years, so yday's announcement was just closing the deal. Google has officially killed the web that was made of links. It is now a giant box that steals web pages/images/videos from all websites and pretends to know everything with its model and weights often with lots of wrong information. I hope this madness leads to a better search engine and EOL of Google.

                              whasdah@mastodon.socialW This user is from outside of this forum
                              whasdah@mastodon.socialW This user is from outside of this forum
                              whasdah@mastodon.social
                              wrote last edited by
                              #27

                              @nixCraft isn't Qwant a decent european alternative ? #google #searchengine #qwant
                              www.qwant.com

                              1 Reply Last reply
                              0
                              • isbm@mastodon.socialI isbm@mastodon.social

                                @nixCraft I think you're mixing up two things: AI search hurting traffic economics for the open web — real concern.

                                The old search already became miserable years ago because of SEO sludge, content farms and keyword voodoo.

                                LLMs understanding intent instead of forcing users to guess magic keywords is actually a huge UX improvement.

                                The challenge is preserving incentives for open knowledge, not preserving "10 blue links + SEO warfare" forever.

                                So let's agree to disagree. 😘

                                ariaflame@masto.aiA This user is from outside of this forum
                                ariaflame@masto.aiA This user is from outside of this forum
                                ariaflame@masto.ai
                                wrote last edited by
                                #28

                                @isbm @nixCraft They don't understand intent. They're not intelligent. They don't know what you want. They just have statistical models that predict what the average person might want. Whether it is what you want is irrelevant.

                                isbm@mastodon.socialI 1 Reply Last reply
                                0
                                • nixcraft@mastodon.socialN nixcraft@mastodon.social

                                  New site: google just killed search https://techcrunch.com/2026/05/19/google-search-as-you-know-it-is-over/

                                  yeah, we know. We saw a massive drop in SO/Wikipedia traffic over the last 2 years, so yday's announcement was just closing the deal. Google has officially killed the web that was made of links. It is now a giant box that steals web pages/images/videos from all websites and pretends to know everything with its model and weights often with lots of wrong information. I hope this madness leads to a better search engine and EOL of Google.

                                  ratsammich@mastodon.socialR This user is from outside of this forum
                                  ratsammich@mastodon.socialR This user is from outside of this forum
                                  ratsammich@mastodon.social
                                  wrote last edited by
                                  #29

                                  @nixCraft
                                  This is why I use alternative search engines now and when I do use google I use the timeframe options to only search before 2019.

                                  1 Reply Last reply
                                  0
                                  • nixcraft@mastodon.socialN nixcraft@mastodon.social

                                    New site: google just killed search https://techcrunch.com/2026/05/19/google-search-as-you-know-it-is-over/

                                    yeah, we know. We saw a massive drop in SO/Wikipedia traffic over the last 2 years, so yday's announcement was just closing the deal. Google has officially killed the web that was made of links. It is now a giant box that steals web pages/images/videos from all websites and pretends to know everything with its model and weights often with lots of wrong information. I hope this madness leads to a better search engine and EOL of Google.

                                    zetabeta@mastodon.socialZ This user is from outside of this forum
                                    zetabeta@mastodon.socialZ This user is from outside of this forum
                                    zetabeta@mastodon.social
                                    wrote last edited by
                                    #30

                                    @nixCraft
                                    how the phrase goes: everything alphabet inc touches, it turns into 💩 .

                                    is android next !?

                                    Link Preview Image
                                    Keep Android Open

                                    Your phone is about to stop being yours. In September 2026, Google will block every Android app whose developer hasn't registered with them.

                                    favicon

                                    (keepandroidopen.org)

                                    is there a search box in your android screen !?

                                    will there be a.i. generated ads in your android screen !?

                                    1 Reply Last reply
                                    0
                                    • nixcraft@mastodon.socialN nixcraft@mastodon.social

                                      New site: google just killed search https://techcrunch.com/2026/05/19/google-search-as-you-know-it-is-over/

                                      yeah, we know. We saw a massive drop in SO/Wikipedia traffic over the last 2 years, so yday's announcement was just closing the deal. Google has officially killed the web that was made of links. It is now a giant box that steals web pages/images/videos from all websites and pretends to know everything with its model and weights often with lots of wrong information. I hope this madness leads to a better search engine and EOL of Google.

                                      alandvalonline@mastodon.socialA This user is from outside of this forum
                                      alandvalonline@mastodon.socialA This user is from outside of this forum
                                      alandvalonline@mastodon.social
                                      wrote last edited by
                                      #31

                                      @nixCraft Wouldn't know. Switched to a real search engine a long time ago. One that doesn't track you, sell you ads, tell you what it thinks you meant, or use AI. Insert YOUR favorite name here....

                                      1 Reply Last reply
                                      0
                                      • nixcraft@mastodon.socialN nixcraft@mastodon.social

                                        New site: google just killed search https://techcrunch.com/2026/05/19/google-search-as-you-know-it-is-over/

                                        yeah, we know. We saw a massive drop in SO/Wikipedia traffic over the last 2 years, so yday's announcement was just closing the deal. Google has officially killed the web that was made of links. It is now a giant box that steals web pages/images/videos from all websites and pretends to know everything with its model and weights often with lots of wrong information. I hope this madness leads to a better search engine and EOL of Google.

                                        fedihacker@masto.esF This user is from outside of this forum
                                        fedihacker@masto.esF This user is from outside of this forum
                                        fedihacker@masto.es
                                        wrote last edited by
                                        #32

                                        @nixCraft Google is not a search engine anymore.

                                        I'm using Ecosia right now, but they added AI overviews too, and have a chatbot tab. I don't know how they can claim any kind of "eco".

                                        disisdeguey@expressional.socialD 1 Reply Last reply
                                        0
                                        • nixcraft@mastodon.socialN nixcraft@mastodon.social

                                          New site: google just killed search https://techcrunch.com/2026/05/19/google-search-as-you-know-it-is-over/

                                          yeah, we know. We saw a massive drop in SO/Wikipedia traffic over the last 2 years, so yday's announcement was just closing the deal. Google has officially killed the web that was made of links. It is now a giant box that steals web pages/images/videos from all websites and pretends to know everything with its model and weights often with lots of wrong information. I hope this madness leads to a better search engine and EOL of Google.

                                          knutson_brain@sfba.socialK This user is from outside of this forum
                                          knutson_brain@sfba.socialK This user is from outside of this forum
                                          knutson_brain@sfba.social
                                          wrote last edited by
                                          #33

                                          @nixCraft
                                          #enshittification : search edition

                                          1 Reply Last reply
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