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  3. New site: google just killed search https://techcrunch.com/2026/05/19/google-search-as-you-know-it-is-over/

New site: google just killed search https://techcrunch.com/2026/05/19/google-search-as-you-know-it-is-over/

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  • dreamos82@mastodon.worldD dreamos82@mastodon.world

    @alan @nixCraft yeah that is the main problem.

    Ther are still alternatives, but who is going to use them? Is few years that i'm using duckduckgo as a search engine, but all the other people I know are still relying on google.
    I managed to migrate few friends chats and group to signal, but then too many other are left on the other side. So the main problem is how to persuade the average users to switch.
    This is the big challenge, and pretty hard to achieve in my opinion.

    ffloyd@mastodon.socialF This user is from outside of this forum
    ffloyd@mastodon.socialF This user is from outside of this forum
    ffloyd@mastodon.social
    wrote last edited by
    #10

    @dreamos82 @alan @nixCraft

    Big companies die form a thousand cuts.

    Today it's much easier to convince people switch to Kagi than 10 years ago. It's easier to have meaningful connections on Mastodon/fedi than 5-10 years ago.

    Internet is not dying. Some part of it is definitely rotting, agree. The most popular part, unfortunately. But you still can do Indie Web dives and find awesome things.

    dreamos82@mastodon.worldD 1 Reply Last reply
    0
    • R relay@relay.publicsquare.global shared this topic
    • nixcraft@mastodon.socialN nixcraft@mastodon.social

      New site: google just killed search https://techcrunch.com/2026/05/19/google-search-as-you-know-it-is-over/

      yeah, we know. We saw a massive drop in SO/Wikipedia traffic over the last 2 years, so yday's announcement was just closing the deal. Google has officially killed the web that was made of links. It is now a giant box that steals web pages/images/videos from all websites and pretends to know everything with its model and weights often with lots of wrong information. I hope this madness leads to a better search engine and EOL of Google.

      citify@social.leshley.caC This user is from outside of this forum
      citify@social.leshley.caC This user is from outside of this forum
      citify@social.leshley.ca
      wrote last edited by
      #11
      @nixCraft Just install SearxXNG on your computer or server.
      1 Reply Last reply
      0
      • ffloyd@mastodon.socialF ffloyd@mastodon.social

        @dreamos82 @alan @nixCraft

        Big companies die form a thousand cuts.

        Today it's much easier to convince people switch to Kagi than 10 years ago. It's easier to have meaningful connections on Mastodon/fedi than 5-10 years ago.

        Internet is not dying. Some part of it is definitely rotting, agree. The most popular part, unfortunately. But you still can do Indie Web dives and find awesome things.

        dreamos82@mastodon.worldD This user is from outside of this forum
        dreamos82@mastodon.worldD This user is from outside of this forum
        dreamos82@mastodon.world
        wrote last edited by
        #12

        @ffloyd @alan @nixCraft Yeah I totally agree on that!

        Fediverse now is at least a steady alternative, lemmy as well. And i'm using only them.

        But is still hard to presuade average people, although I agree nowadays it's easier.

        I'm trying to give my little contribution, moving few friends and groups toward alternatives.

        But I really hope that big corpo see numbers start to go down, like it was happened with fb recently, and not being an isolate thing, but becoming a trend.

        kitkat_blue@mastodon.socialK 1 Reply Last reply
        0
        • nixcraft@mastodon.socialN nixcraft@mastodon.social

          New site: google just killed search https://techcrunch.com/2026/05/19/google-search-as-you-know-it-is-over/

          yeah, we know. We saw a massive drop in SO/Wikipedia traffic over the last 2 years, so yday's announcement was just closing the deal. Google has officially killed the web that was made of links. It is now a giant box that steals web pages/images/videos from all websites and pretends to know everything with its model and weights often with lots of wrong information. I hope this madness leads to a better search engine and EOL of Google.

          rejzor@mastodon.socialR This user is from outside of this forum
          rejzor@mastodon.socialR This user is from outside of this forum
          rejzor@mastodon.social
          wrote last edited by
          #13

          @nixCraft Stopped using Google Search back in 2015. Never looked back. DuckDuckGo, Startpage or Qwant are awesome search engines that have delivered everything I needed.

          1 Reply Last reply
          0
          • nixcraft@mastodon.socialN nixcraft@mastodon.social

            New site: google just killed search https://techcrunch.com/2026/05/19/google-search-as-you-know-it-is-over/

            yeah, we know. We saw a massive drop in SO/Wikipedia traffic over the last 2 years, so yday's announcement was just closing the deal. Google has officially killed the web that was made of links. It is now a giant box that steals web pages/images/videos from all websites and pretends to know everything with its model and weights often with lots of wrong information. I hope this madness leads to a better search engine and EOL of Google.

            isbm@mastodon.socialI This user is from outside of this forum
            isbm@mastodon.socialI This user is from outside of this forum
            isbm@mastodon.social
            wrote last edited by
            #14

            @nixCraft I think you're mixing up two things: AI search hurting traffic economics for the open web — real concern.

            The old search already became miserable years ago because of SEO sludge, content farms and keyword voodoo.

            LLMs understanding intent instead of forcing users to guess magic keywords is actually a huge UX improvement.

            The challenge is preserving incentives for open knowledge, not preserving "10 blue links + SEO warfare" forever.

            So let's agree to disagree. 😘

            sar@social.elderlogs.netS ariaflame@masto.aiA 2 Replies Last reply
            0
            • nixcraft@mastodon.socialN nixcraft@mastodon.social

              New site: google just killed search https://techcrunch.com/2026/05/19/google-search-as-you-know-it-is-over/

              yeah, we know. We saw a massive drop in SO/Wikipedia traffic over the last 2 years, so yday's announcement was just closing the deal. Google has officially killed the web that was made of links. It is now a giant box that steals web pages/images/videos from all websites and pretends to know everything with its model and weights often with lots of wrong information. I hope this madness leads to a better search engine and EOL of Google.

              joho@mastodon.onlineJ This user is from outside of this forum
              joho@mastodon.onlineJ This user is from outside of this forum
              joho@mastodon.online
              wrote last edited by
              #15

              @nixCraft Yeah, and then sites keep doing this, which may be another reason many just go G00GLE and ask their "AI" ... 🙄

              I wonder if any of those ads may, perhaps, in a distant universe, be tracking visitors ... 🤔

              Link Preview Image
              dianea@lgbtqia.spaceD 1 Reply Last reply
              0
              • nixcraft@mastodon.socialN nixcraft@mastodon.social

                New site: google just killed search https://techcrunch.com/2026/05/19/google-search-as-you-know-it-is-over/

                yeah, we know. We saw a massive drop in SO/Wikipedia traffic over the last 2 years, so yday's announcement was just closing the deal. Google has officially killed the web that was made of links. It is now a giant box that steals web pages/images/videos from all websites and pretends to know everything with its model and weights often with lots of wrong information. I hope this madness leads to a better search engine and EOL of Google.

                energisch_@troet.cafeE This user is from outside of this forum
                energisch_@troet.cafeE This user is from outside of this forum
                energisch_@troet.cafe
                wrote last edited by
                #16

                @nixCraft Wasn't there an initiative to build a European Search Engine - open source?

                1 Reply Last reply
                0
                • joho@mastodon.onlineJ joho@mastodon.online

                  @nixCraft Yeah, and then sites keep doing this, which may be another reason many just go G00GLE and ask their "AI" ... 🙄

                  I wonder if any of those ads may, perhaps, in a distant universe, be tracking visitors ... 🤔

                  Link Preview Image
                  dianea@lgbtqia.spaceD This user is from outside of this forum
                  dianea@lgbtqia.spaceD This user is from outside of this forum
                  dianea@lgbtqia.space
                  wrote last edited by
                  #17

                  @joho @nixCraft

                  I just disabled JavaScript for that site and looks perfect and loads fast.

                  joho@mastodon.onlineJ 1 Reply Last reply
                  0
                  • alan@lighthouse.co.imA alan@lighthouse.co.im

                    @nixCraft "Giant box that steals web pages" is accurate as far as it goes -- but Google isn't dying, it's eating the web and becoming the web. The ten blue links were at least a map. What replaces them is a curator with no obligation to show you the source. The sovereignty question isn't whether Google survives -- it's who controls what you're allowed to find.

                    notknown@infosec.exchangeN This user is from outside of this forum
                    notknown@infosec.exchangeN This user is from outside of this forum
                    notknown@infosec.exchange
                    wrote last edited by
                    #18

                    @alan @nixCraft

                    If you control all the information, you can control the future.

                    1 Reply Last reply
                    0
                    • nixcraft@mastodon.socialN nixcraft@mastodon.social

                      New site: google just killed search https://techcrunch.com/2026/05/19/google-search-as-you-know-it-is-over/

                      yeah, we know. We saw a massive drop in SO/Wikipedia traffic over the last 2 years, so yday's announcement was just closing the deal. Google has officially killed the web that was made of links. It is now a giant box that steals web pages/images/videos from all websites and pretends to know everything with its model and weights often with lots of wrong information. I hope this madness leads to a better search engine and EOL of Google.

                      finchhaven@sfba.socialF This user is from outside of this forum
                      finchhaven@sfba.socialF This user is from outside of this forum
                      finchhaven@sfba.social
                      wrote last edited by
                      #19

                      @nixCraft

                      People really need to put some effort into expanding their horizons:

                      Firefox browser tab, DuckDuckGo with the NO AI option turned on for all searching

                      Viz: https://noai.duckduckgo.com/

                      leeloo@c.imL 1 Reply Last reply
                      0
                      • dianea@lgbtqia.spaceD dianea@lgbtqia.space

                        @joho @nixCraft

                        I just disabled JavaScript for that site and looks perfect and loads fast.

                        joho@mastodon.onlineJ This user is from outside of this forum
                        joho@mastodon.onlineJ This user is from outside of this forum
                        joho@mastodon.online
                        wrote last edited by
                        #20

                        @dianea

                        Yeah, ain't it grand 😎

                        @nixCraft

                        1 Reply Last reply
                        0
                        • finchhaven@sfba.socialF finchhaven@sfba.social

                          @nixCraft

                          People really need to put some effort into expanding their horizons:

                          Firefox browser tab, DuckDuckGo with the NO AI option turned on for all searching

                          Viz: https://noai.duckduckgo.com/

                          leeloo@c.imL This user is from outside of this forum
                          leeloo@c.imL This user is from outside of this forum
                          leeloo@c.im
                          wrote last edited by
                          #21

                          @FinchHaven @nixCraft
                          "Just order a pizza from DuckDuckPizza with the NO GLUE option turned on".

                          Why is there a glue option in the first place? And why would I want to eat anything from a place that serves pizza with glue?

                          finchhaven@sfba.socialF 1 Reply Last reply
                          0
                          • leeloo@c.imL leeloo@c.im

                            @FinchHaven @nixCraft
                            "Just order a pizza from DuckDuckPizza with the NO GLUE option turned on".

                            Why is there a glue option in the first place? And why would I want to eat anything from a place that serves pizza with glue?

                            finchhaven@sfba.socialF This user is from outside of this forum
                            finchhaven@sfba.socialF This user is from outside of this forum
                            finchhaven@sfba.social
                            wrote last edited by
                            #22

                            @leeloo

                            DuckDuck Pizza: "It sticks to your ribs!!"

                            cc @nixCraft

                            1 Reply Last reply
                            0
                            • nixcraft@mastodon.socialN nixcraft@mastodon.social

                              New site: google just killed search https://techcrunch.com/2026/05/19/google-search-as-you-know-it-is-over/

                              yeah, we know. We saw a massive drop in SO/Wikipedia traffic over the last 2 years, so yday's announcement was just closing the deal. Google has officially killed the web that was made of links. It is now a giant box that steals web pages/images/videos from all websites and pretends to know everything with its model and weights often with lots of wrong information. I hope this madness leads to a better search engine and EOL of Google.

                              emerson61@toot.communityE This user is from outside of this forum
                              emerson61@toot.communityE This user is from outside of this forum
                              emerson61@toot.community
                              wrote last edited by
                              #23

                              @nixCraft Bright side, Google has gotten bad enough that nothing of value has been lost.

                              1 Reply Last reply
                              0
                              • nixcraft@mastodon.socialN nixcraft@mastodon.social

                                New site: google just killed search https://techcrunch.com/2026/05/19/google-search-as-you-know-it-is-over/

                                yeah, we know. We saw a massive drop in SO/Wikipedia traffic over the last 2 years, so yday's announcement was just closing the deal. Google has officially killed the web that was made of links. It is now a giant box that steals web pages/images/videos from all websites and pretends to know everything with its model and weights often with lots of wrong information. I hope this madness leads to a better search engine and EOL of Google.

                                albertcardona@mathstodon.xyzA This user is from outside of this forum
                                albertcardona@mathstodon.xyzA This user is from outside of this forum
                                albertcardona@mathstodon.xyz
                                wrote last edited by
                                #24

                                @nixCraft

                                Aren’t they saying, in the absence of web search, use web rings and human-curated indices/directories of relevant pages? Didn’t work that badly back in 1998. Was a lot more local too.

                                Wikipedia, OpenAlex, ORCID, web archive, and many other repositories have their own search engines. A link to these online resources may suffice. And regionally focused efforts to relate e.g. businesses with locations of a map like @lokjo does also help.

                                Perhaps all we need to do is ignore Google and move on?

                                albertcardona@mathstodon.xyzA joshisanonymous@h4.ioJ 2 Replies Last reply
                                0
                                • isbm@mastodon.socialI isbm@mastodon.social

                                  @nixCraft I think you're mixing up two things: AI search hurting traffic economics for the open web — real concern.

                                  The old search already became miserable years ago because of SEO sludge, content farms and keyword voodoo.

                                  LLMs understanding intent instead of forcing users to guess magic keywords is actually a huge UX improvement.

                                  The challenge is preserving incentives for open knowledge, not preserving "10 blue links + SEO warfare" forever.

                                  So let's agree to disagree. 😘

                                  sar@social.elderlogs.netS This user is from outside of this forum
                                  sar@social.elderlogs.netS This user is from outside of this forum
                                  sar@social.elderlogs.net
                                  wrote last edited by
                                  #25

                                  @isbm @nixCraft

                                  If the only search experience you've ever had is Google, then sure, you do you. But it was out-paced by other providers with better results years ago, and as such your description and resulting conclusion is flawed and out-dated.

                                  1 Reply Last reply
                                  0
                                  • albertcardona@mathstodon.xyzA albertcardona@mathstodon.xyz

                                    @nixCraft

                                    Aren’t they saying, in the absence of web search, use web rings and human-curated indices/directories of relevant pages? Didn’t work that badly back in 1998. Was a lot more local too.

                                    Wikipedia, OpenAlex, ORCID, web archive, and many other repositories have their own search engines. A link to these online resources may suffice. And regionally focused efforts to relate e.g. businesses with locations of a map like @lokjo does also help.

                                    Perhaps all we need to do is ignore Google and move on?

                                    albertcardona@mathstodon.xyzA This user is from outside of this forum
                                    albertcardona@mathstodon.xyzA This user is from outside of this forum
                                    albertcardona@mathstodon.xyz
                                    wrote last edited by
                                    #26

                                    @nixCraft @lokjo

                                    The indie blog initiative is a good one too: https://mathstodon.xyz/@indieblog@indieweb.social

                                    As is the humans.txt for personal web pages https://humanstxt.org/

                                    1 Reply Last reply
                                    0
                                    • nixcraft@mastodon.socialN nixcraft@mastodon.social

                                      New site: google just killed search https://techcrunch.com/2026/05/19/google-search-as-you-know-it-is-over/

                                      yeah, we know. We saw a massive drop in SO/Wikipedia traffic over the last 2 years, so yday's announcement was just closing the deal. Google has officially killed the web that was made of links. It is now a giant box that steals web pages/images/videos from all websites and pretends to know everything with its model and weights often with lots of wrong information. I hope this madness leads to a better search engine and EOL of Google.

                                      whasdah@mastodon.socialW This user is from outside of this forum
                                      whasdah@mastodon.socialW This user is from outside of this forum
                                      whasdah@mastodon.social
                                      wrote last edited by
                                      #27

                                      @nixCraft isn't Qwant a decent european alternative ? #google #searchengine #qwant
                                      www.qwant.com

                                      1 Reply Last reply
                                      0
                                      • isbm@mastodon.socialI isbm@mastodon.social

                                        @nixCraft I think you're mixing up two things: AI search hurting traffic economics for the open web — real concern.

                                        The old search already became miserable years ago because of SEO sludge, content farms and keyword voodoo.

                                        LLMs understanding intent instead of forcing users to guess magic keywords is actually a huge UX improvement.

                                        The challenge is preserving incentives for open knowledge, not preserving "10 blue links + SEO warfare" forever.

                                        So let's agree to disagree. 😘

                                        ariaflame@masto.aiA This user is from outside of this forum
                                        ariaflame@masto.aiA This user is from outside of this forum
                                        ariaflame@masto.ai
                                        wrote last edited by
                                        #28

                                        @isbm @nixCraft They don't understand intent. They're not intelligent. They don't know what you want. They just have statistical models that predict what the average person might want. Whether it is what you want is irrelevant.

                                        isbm@mastodon.socialI 1 Reply Last reply
                                        0
                                        • nixcraft@mastodon.socialN nixcraft@mastodon.social

                                          New site: google just killed search https://techcrunch.com/2026/05/19/google-search-as-you-know-it-is-over/

                                          yeah, we know. We saw a massive drop in SO/Wikipedia traffic over the last 2 years, so yday's announcement was just closing the deal. Google has officially killed the web that was made of links. It is now a giant box that steals web pages/images/videos from all websites and pretends to know everything with its model and weights often with lots of wrong information. I hope this madness leads to a better search engine and EOL of Google.

                                          ratsammich@mastodon.socialR This user is from outside of this forum
                                          ratsammich@mastodon.socialR This user is from outside of this forum
                                          ratsammich@mastodon.social
                                          wrote last edited by
                                          #29

                                          @nixCraft
                                          This is why I use alternative search engines now and when I do use google I use the timeframe options to only search before 2019.

                                          1 Reply Last reply
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