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  3. the spouse joked that i should start a movie rental store and folks

the spouse joked that i should start a movie rental store and folks

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  • ajroach42@retro.socialA ajroach42@retro.social

    @hex Specifically, I'd recommend doing things like "Some Samurai films you should know" or things of that nature.

    hex@dads.coolH This user is from outside of this forum
    hex@dads.coolH This user is from outside of this forum
    hex@dads.cool
    wrote last edited by
    #100

    @ajroach42 oh dang yeah i'm picking up what you're putting down. i'd be able to knock that stuff out easy

    i also love the idea of having one lying around that is "Why is Super Mario Bros (1993) Even Here for Rent?"

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    • hex@dads.coolH hex@dads.cool

      @ajroach42
      i mainly know Blindboxes cause my own kiddo can't get enough of them. i just know if a parent walks in and wants to support a business and they have a kid there, that'll be an easy sell. and hell yeah i'd love to eventually sell your toys too

      ajroach42@retro.socialA This user is from outside of this forum
      ajroach42@retro.socialA This user is from outside of this forum
      ajroach42@retro.social
      wrote last edited by
      #101

      @hex Archie McPhee is always an easy sell. Big buckets of weird toys pretty cheap.

      Schlieck (that's spelled wrong) does retro wind up robots that we always had good luck with.

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      • ajroach42@retro.socialA ajroach42@retro.social

        @hex

        Alright, this is a very loose collection of thoughts of things that you'll need to think about if you're opening a retail business for the first time *and* a bit of information about doing a video business in particular.

        We had to bail on doing video rental stuff because we were spread to thin. I still sell tapes and DVDs, but we don't do rentals anymore. I'm interested in picking it back up eventually but our town is not big enough to support it full time.

        1) Don't rent your originals. Format shifting and backups are legal. Get yourself an ecotank style printer that has a disk printing tray and make backups of your originals, rent the backups.

        It's unlikely that anyone is going to *tell you* that this is what every remaining video store in the country is doing, but I guarantee you that nearly every remaining video store in the country is doing this.

        2) make sure you've got a ton of retail product to go with your rentals. Candy, snacks, branded t-shirts, tote bags, etc. Have a product that people who just stumble on can buy.

        Keep at least a few used movies on hand that people can buy. Consider setting up with Alliance or AMS and carrying newly produced titles as well, but margins here aren't great and and you shouldn't feel bad if you skip it.

        (1/? I'll just keep going till I run out of stuff to say.)

        amd@gts.amd.imA This user is from outside of this forum
        amd@gts.amd.imA This user is from outside of this forum
        amd@gts.amd.im
        wrote last edited by
        #102

        @ajroach42 @hex

        I think I read all of this and I love everything in it. Great sounding advice and I wish you both the best with Hemlock Bazaar and [New Video Store Name Here]

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        • hex@dads.coolH hex@dads.cool

          i think i want to go with something along the lines of Physical Video or Corporeal Video for the name of the store

          something indicating that this is a place where physical goods are sold. enshrining physical media

          hex@dads.coolH This user is from outside of this forum
          hex@dads.coolH This user is from outside of this forum
          hex@dads.cool
          wrote last edited by
          #103

          current working title is gonna be “Corporeal Video” until i get a better idea

          looking forward to folks coming in asking “Why is it Corporal Video?”

          alex@dads.coolA ryan@social.miyaku.mediaR wheeljack@retro.pizzaW hex@dads.coolH 4 Replies Last reply
          0
          • hex@dads.coolH hex@dads.cool

            current working title is gonna be “Corporeal Video” until i get a better idea

            looking forward to folks coming in asking “Why is it Corporal Video?”

            alex@dads.coolA This user is from outside of this forum
            alex@dads.coolA This user is from outside of this forum
            alex@dads.cool
            wrote last edited by
            #104

            @hex i have a logo idea for you i will sketch later

            hex@dads.coolH 1 Reply Last reply
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            • alex@dads.coolA alex@dads.cool

              @hex i have a logo idea for you i will sketch later

              hex@dads.coolH This user is from outside of this forum
              hex@dads.coolH This user is from outside of this forum
              hex@dads.cool
              wrote last edited by
              #105

              @alex 👀 👀 👀

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              • hex@dads.coolH hex@dads.cool

                current working title is gonna be “Corporeal Video” until i get a better idea

                looking forward to folks coming in asking “Why is it Corporal Video?”

                ryan@social.miyaku.mediaR This user is from outside of this forum
                ryan@social.miyaku.mediaR This user is from outside of this forum
                ryan@social.miyaku.media
                wrote last edited by
                #106

                @hex section “Fiscal Media” (Wall Street, American Psycho,)

                alex@dads.coolA 1 Reply Last reply
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                • ryan@social.miyaku.mediaR ryan@social.miyaku.media

                  @hex section “Fiscal Media” (Wall Street, American Psycho,)

                  alex@dads.coolA This user is from outside of this forum
                  alex@dads.coolA This user is from outside of this forum
                  alex@dads.cool
                  wrote last edited by
                  #107

                  @ryan @hex Plausible Deniability (movies where someone kills their boss)

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                  • hex@dads.coolH hex@dads.cool

                    welp i got a list of just over 800 films that feels representative - though only 2 documentaries are represented. i think im okay with lacking representation there for launch

                    i guess now i figure out a budget. there are plenty of store fronts that are for rent around here

                    this is certainly feeling more financially feasible than throwing a theater together from scratch

                    courtney@dads.coolC This user is from outside of this forum
                    courtney@dads.coolC This user is from outside of this forum
                    courtney@dads.cool
                    wrote last edited by
                    #108

                    @hex unasked for funding advice: write a full business plan. Look around for community funds/local credit union loans. See what your chamber of commerce has for small businesses. Prepare to do a Kickstarter for seed money - which will also prove to the bank/larger investors that you've got a market for this. Budget for a LOT of marketing/ad spend, since you're new so every customer will be a new customer, and those are expensive to get.

                    hex@dads.coolH courtney@dads.coolC 2 Replies Last reply
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                    • courtney@dads.coolC courtney@dads.cool

                      @hex unasked for funding advice: write a full business plan. Look around for community funds/local credit union loans. See what your chamber of commerce has for small businesses. Prepare to do a Kickstarter for seed money - which will also prove to the bank/larger investors that you've got a market for this. Budget for a LOT of marketing/ad spend, since you're new so every customer will be a new customer, and those are expensive to get.

                      hex@dads.coolH This user is from outside of this forum
                      hex@dads.coolH This user is from outside of this forum
                      hex@dads.cool
                      wrote last edited by
                      #109

                      @courtney 💜 appreciated. filing this all away for when i'm ready for it and not thinking about how the word "orange" is a bastardization of a french bastardization of an arabic word

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                      • courtney@dads.coolC courtney@dads.cool

                        @hex unasked for funding advice: write a full business plan. Look around for community funds/local credit union loans. See what your chamber of commerce has for small businesses. Prepare to do a Kickstarter for seed money - which will also prove to the bank/larger investors that you've got a market for this. Budget for a LOT of marketing/ad spend, since you're new so every customer will be a new customer, and those are expensive to get.

                        courtney@dads.coolC This user is from outside of this forum
                        courtney@dads.coolC This user is from outside of this forum
                        courtney@dads.cool
                        wrote last edited by
                        #110

                        @hex also, loose notes from my years working at Video Vault back in Indianapolis in the early 2000s, which was thriving even with a Blockbuster literally a block away:
                        - someone else already told you about selling candy etc at the register
                        - we kept stools at the counter so ppl could just belly up and hang out and talk about movies

                        hex@dads.coolH courtney@dads.coolC 2 Replies Last reply
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                        • courtney@dads.coolC courtney@dads.cool

                          @hex also, loose notes from my years working at Video Vault back in Indianapolis in the early 2000s, which was thriving even with a Blockbuster literally a block away:
                          - someone else already told you about selling candy etc at the register
                          - we kept stools at the counter so ppl could just belly up and hang out and talk about movies

                          hex@dads.coolH This user is from outside of this forum
                          hex@dads.coolH This user is from outside of this forum
                          hex@dads.cool
                          wrote last edited by
                          #111

                          @courtney i love the idea of seats and folks just wanting to hang out and talk movies

                          1 Reply Last reply
                          0
                          • courtney@dads.coolC courtney@dads.cool

                            @hex also, loose notes from my years working at Video Vault back in Indianapolis in the early 2000s, which was thriving even with a Blockbuster literally a block away:
                            - someone else already told you about selling candy etc at the register
                            - we kept stools at the counter so ppl could just belly up and hang out and talk about movies

                            courtney@dads.coolC This user is from outside of this forum
                            courtney@dads.coolC This user is from outside of this forum
                            courtney@dads.cool
                            wrote last edited by
                            #112

                            @hex - we had a back room and rented porn and that was the real moneymaker...the internet maybe killed this? But not if you did it right, idk. Your employer can't track physical media etc etc. I'd research adult video, also "adult" is a broad category...essentially, find a way to charge people 2x for a rental that has high turnover
                            - if you make a rule to only play PG movies in the store, Jaws is PG (so is Swamp Thing but it has full frontal)

                            hex@dads.coolH courtney@dads.coolC 2 Replies Last reply
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                            • courtney@dads.coolC courtney@dads.cool

                              @hex - we had a back room and rented porn and that was the real moneymaker...the internet maybe killed this? But not if you did it right, idk. Your employer can't track physical media etc etc. I'd research adult video, also "adult" is a broad category...essentially, find a way to charge people 2x for a rental that has high turnover
                              - if you make a rule to only play PG movies in the store, Jaws is PG (so is Swamp Thing but it has full frontal)

                              hex@dads.coolH This user is from outside of this forum
                              hex@dads.coolH This user is from outside of this forum
                              hex@dads.cool
                              wrote last edited by
                              #113

                              @courtney i haven't made the decision on "adult" movies yet but i *def* know that there won't be a "PG only" rule. no way am i gonna have a store where i can't rent The Thing (1982)

                              courtney@dads.coolC 1 Reply Last reply
                              0
                              • courtney@dads.coolC courtney@dads.cool

                                @hex - we had a back room and rented porn and that was the real moneymaker...the internet maybe killed this? But not if you did it right, idk. Your employer can't track physical media etc etc. I'd research adult video, also "adult" is a broad category...essentially, find a way to charge people 2x for a rental that has high turnover
                                - if you make a rule to only play PG movies in the store, Jaws is PG (so is Swamp Thing but it has full frontal)

                                courtney@dads.coolC This user is from outside of this forum
                                courtney@dads.coolC This user is from outside of this forum
                                courtney@dads.cool
                                wrote last edited by
                                #114

                                @hex what REALLY helped was out CMS was custom and had a huge Notes field, so we had all kinds of shit in there about people. It helped you get to know people fast if you could greet them by name, remembered names of kids, etc. (The owner went on to work very successfully in real estate, did not surprise me at all.)

                                courtney@dads.coolC 1 Reply Last reply
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                                • courtney@dads.coolC courtney@dads.cool

                                  @hex what REALLY helped was out CMS was custom and had a huge Notes field, so we had all kinds of shit in there about people. It helped you get to know people fast if you could greet them by name, remembered names of kids, etc. (The owner went on to work very successfully in real estate, did not surprise me at all.)

                                  courtney@dads.coolC This user is from outside of this forum
                                  courtney@dads.coolC This user is from outside of this forum
                                  courtney@dads.cool
                                  wrote last edited by
                                  #115

                                  @hex And we called people for everything. No emails/text reminders. Overdue list got printed daily and we very gently left chill friendly voicemails or chatted with people. We were nice and the store was a nice place to be, so people kept coming.

                                  hex@dads.coolH 1 Reply Last reply
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                                  • hex@dads.coolH hex@dads.cool

                                    @courtney i haven't made the decision on "adult" movies yet but i *def* know that there won't be a "PG only" rule. no way am i gonna have a store where i can't rent The Thing (1982)

                                    courtney@dads.coolC This user is from outside of this forum
                                    courtney@dads.coolC This user is from outside of this forum
                                    courtney@dads.cool
                                    wrote last edited by
                                    #116

                                    @hex no no no I mean playing on the TV(s) in the store while people browse. I feel like Millennial parents are more relaxed about this, but it used to be A Problem.

                                    hex@dads.coolH 1 Reply Last reply
                                    0
                                    • courtney@dads.coolC courtney@dads.cool

                                      @hex And we called people for everything. No emails/text reminders. Overdue list got printed daily and we very gently left chill friendly voicemails or chatted with people. We were nice and the store was a nice place to be, so people kept coming.

                                      hex@dads.coolH This user is from outside of this forum
                                      hex@dads.coolH This user is from outside of this forum
                                      hex@dads.cool
                                      wrote last edited by
                                      #117

                                      @courtney yeah i'm planning on building out the backend for the store. i love the idea of a notes field for customers. i also love the idea of a chill approach to overdue stuff.

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                                      0
                                      • courtney@dads.coolC courtney@dads.cool

                                        @hex no no no I mean playing on the TV(s) in the store while people browse. I feel like Millennial parents are more relaxed about this, but it used to be A Problem.

                                        hex@dads.coolH This user is from outside of this forum
                                        hex@dads.coolH This user is from outside of this forum
                                        hex@dads.cool
                                        wrote last edited by
                                        #118

                                        @courtney oh gotcha! yeah, PG was gonna be the plan for playing on the TV, yeah. i might put on some PG-13 depending on the film. i'd probably have a set list employees could pick from

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                                        • hex@dads.coolH hex@dads.cool

                                          current working title is gonna be “Corporeal Video” until i get a better idea

                                          looking forward to folks coming in asking “Why is it Corporal Video?”

                                          wheeljack@retro.pizzaW This user is from outside of this forum
                                          wheeljack@retro.pizzaW This user is from outside of this forum
                                          wheeljack@retro.pizza
                                          wrote last edited by
                                          #119

                                          @hex "The logo is a ghost? I don't get it."

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