Fake and AI generated 'experts' are being quoted in articles in the UK press.
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Fake and AI generated 'experts' are being quoted in articles in the UK press. "Out of a sample of 250 expert-quoting articles published in The Sun, Daily Express, Mirror, Daily Mail and Daily Star in 2025 and late 2024, 28 experts do not exist".
Faces of fakery: More fake and AI generated experts con their way into media
New research from Press Gazette has uncovered a fresh tranche of likely fake and AI-generated experts making their way into UK publications.
Press Gazette (pressgazette.co.uk)
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