Beautiful website explaining what happened to ads on the internet and where to go moving forward.
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Beautiful website explaining what happened to ads on the internet and where to go moving forward. I especially liked this suggestion:
"Make lying expensive" to enable targeted specialists reach people who need them.
"A relocation fee: shift your declared position, pay proportional to how far you moved. Small adjustments are cheap. Abandoning your niche to chase the center is expensive."
The Journey of Internet Ads
How search ads went from useful to exploitative, why chatbots can't repeat the same pattern, and the mechanism that fixes it.
(www.june.kim)
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R relay@relay.an.exchange shared this topic