Truthpaste!
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Truthpaste! Love this labelling - let's roll it out across all products

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Truthpaste! Love this labelling - let's roll it out across all products

@infobeautiful "aqua" = water. Why the apple-marketing name??
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Truthpaste! Love this labelling - let's roll it out across all products

@infobeautiful I would love to see more of this. Translating ‘chemical’ words into lay language would go a long way to reduce science illiteracy— especially wrt food and vaccines.
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@infobeautiful "aqua" = water. Why the apple-marketing name??
@infobeautiful @faraiwe It's the Latin name. Everything in the left column is in Latin. -
@infobeautiful @faraiwe It's the Latin name. Everything in the left column is in Latin.
@heluecht @infobeautiful ah, yes, plainspoke af.
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Truthpaste! Love this labelling - let's roll it out across all products

@infobeautiful Frosta in Germany does something similar with its food products. See the picture. In the top left-hand corner, they list every ingredient. Then they explain how it was produced. For example, they explain that their eggs come from hens that live outside and that their garlic is made from fresh, chopped garlic.
In the bottom left corner, they list the origin of each ingredient.

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Truthpaste! Love this labelling - let's roll it out across all products

@infobeautiful So you only need chalk and calcium fluoride to clean and protect your teeth?
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@infobeautiful So you only need chalk and calcium fluoride to clean and protect your teeth?
Yes. All you need is an abrasive for scrubbing, and fluoride for enamel hardening. People used to just use baking soda for the abrasive before the benefit of flouride was known. Although I’m quite happy to pay someone to make something more pleasant to use than baking soda or chalk.
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Yes. All you need is an abrasive for scrubbing, and fluoride for enamel hardening. People used to just use baking soda for the abrasive before the benefit of flouride was known. Although I’m quite happy to pay someone to make something more pleasant to use than baking soda or chalk.
Historically regular tooth brushing has two periods of dramatic increase: one was postwar when returning soldiers brought the habit home with them (they were required to brush to reduce the need for dental care), and the other was after mint was added to toothpaste. The ‘minty clean’ taste is rewarding, even if it actually means nothing in and of itself.
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Truthpaste! Love this labelling - let's roll it out across all products

@infobeautiful suspiciously absent: Fluoride. Purpose: help you keep your teeth.
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@infobeautiful suspiciously absent: Fluoride. Purpose: help you keep your teeth.
@spaceinvader @infobeautiful It's there -- calcium fluoride.
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Truthpaste! Love this labelling - let's roll it out across all products

@infobeautiful Anyone know where this toothpaste product is from and what the brand is?
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R relay@relay.an.exchange shared this topic