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Why the UFC event at the White House is airing on Paramount+

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Why the UFC event at the White House is airing on Paramount+

Why the UFC event at the White House is airing on Paramount+

Despite bigger viewership numbers available on CBS, Paramount's multi-billion-dollar deal with UFC is centered around its streaming network.

The Athletic (www.nytimes.com)

#Sports #MMA #Broadcasting
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