In response to Google’s changes, many have begun defecting to DuckDuckGo, a privacy-focused alternative that has never been able to break past Google’s dominance, accounting for only around 2% of the U.S. search market. “Google is force-feeding AI with no way to opt out,” Weinberg said Tuesday in a statement, referring to Google’s Search overhaul. “As a result, their results are getting worse, not better. We want to be the place that puts users in charge and allows them to decide how much or how little AI they want.”

https://techcrunch.com/2026/05/26/duckduckgo-installs-are-up-30-as-users-reject-being-force-fed-googles-ai-search/